Top 45 Social Good Trends in July

From Accessible Tactile Maps to Halal Certification Partnerships

— July 27, 2025 — Social Good
The July 2025 social good round-up retrospectively highlights the many Pride-focused brand campaigns that strived to celebrate diversity and support the 2S LGBTQIA+ community as it faces severe adversaries worldwide. Cannabis brand Mfused, for example, launched its High On Pride campaign to support LGBTQ+ organizations through the ongoing Mfused Cares Initiative. Elsewhere, Pura Vida’s For All Style Pack 1 is a four-piece bracelet set that boosts the efforts of The Trevor Project, a well-known organization focused on suicide prevention and mental health support for LGBTQ+ youth.

Besides Pride-related charitable initiatives, the July 2025 social good round-up spotlights important partnerships like the one between HYPOTHESIS, a forward-thinking medical apparel brand, and (RED). These two entities have collaborated on a special collection of medical scrubs that supports HIV/AIDS prevention and treatment initiatives.
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Score
Popularity
Activity
Freshness
44
Career Education Labs
Career Education Labs
The Ontario Career Lab Targets High School Students Across the Province
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43
Animal Welfare-Focused Rosé Events
Animal Welfare-Focused Rosé Events
ARF Hamptons Introduces the Special Rescues & Rosé Event
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42
Community-Focused Fundraising Campaigns
Community-Focused Fundraising Campaigns
Metro-Flow Plumbing Initiated a Community-Focused Campaign
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41
Long-Term Inclusive Activity Programs
Long-Term Inclusive Activity Programs
Activity Alliance Learning Hub Boasts a Specialized Program
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40
Women’s Hockey Star Apparel
Women’s Hockey Star Apparel
CCM Hockey and Erin Ambrose Expand Their Partnership
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39
Socially Supportive Juneteenth Treats
Socially Supportive Juneteenth Treats
Voodoo Doughnut Sprinkle Cakes for Juneteenth are Flavorful
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38
Pride Month-Honoring Treats
Pride Month-Honoring Treats
Craig’s Cookies X Hayu Team Up to Unveil the Hayu Pride Cookie
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37
Youth Climate Leadership Projects
Youth Climate Leadership Projects
Uzbekistan Collaborates on a Climate Education Program
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36
Accessible Tactile Maps
Accessible Tactile Maps
Switchyard Park in Bloomington is Now More Accommodating
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35
LGBTQ+ Community-Owned Distillery's
LGBTQ+ Community-Owned Distillery's
Queer Spirits is Crowdfunding to Create a New Kind of Space
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34
Interconnected Public University Designs
Interconnected Public University Designs
SOM Designed Facilities for Kuwait University
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33
Iced Coffee Offerings
Iced Coffee Offerings
Dunkin’ Iced Coffee Day Returns in June
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32
Multi-Faceted Whiskey Brand Programs
Multi-Faceted Whiskey Brand Programs
TINCUP Whiskey Has Launched the Heart-Warming Project TINPUP
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31
Safety-Focused Female Runner Collectives
Safety-Focused Female Runner Collectives
The Running Mate Collective Delivers Education and Safety
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30
Halal Certification Partnerships
Halal Certification Partnerships
Islamic Services of America Partners with BPJPH
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29
Charitable Candy Merchandise
Charitable Candy Merchandise
One Stop and Swizzels Partnered to Support the Alzheimer's Society
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28
Limited-Edition Pride-Celebrating Oat Bars
Limited-Edition Pride-Celebrating Oat Bars
LEXINGTON BAKES and So.Gay Debut a Delectable Snack
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27
Accessible Travel Media Initiatives
Accessible Travel Media Initiatives
TravelAbility and Gray Digital Media Launch a Travel Channel
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26
Taxi Driver-Centric Branded Events
Taxi Driver-Centric Branded Events
Carlsberg Ran the 'Fare Game' Initiative for Taxi Drivers
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25
Inclusivity-Promoting Four-Piece Bracelet Sets
Inclusivity-Promoting Four-Piece Bracelet Sets
Pura Vida Debuts Its for All Style Pack 1 for Pride
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24
Charitable AIDS-Focused Medical Scrubs
Charitable AIDS-Focused Medical Scrubs
HYPOTHESIS & (RED) Tackle HIV/AIDS Prevention & Treatment
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23
Performance-Driven Cheerleading Equipment Lines
Performance-Driven Cheerleading Equipment Lines
Nfinity Athletic Combines Advanced Tech & Safety
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22
Pride Month T-Shirt Lines
Pride Month T-Shirt Lines
The 'Love is a Human Right' Line Celebrates the 2SLGBTQIA+ Community
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21
Oceanic Conservation Accessories
Oceanic Conservation Accessories
The Elizabeth Scarlett World Ocean Day Pouch is Limited-Edition
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20
Hotel-Backed Literary Series
Hotel-Backed Literary Series
Union Hotel x Giller Prize Partner to Highlight Canadian Writers
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19
Drone-Powered Medical Supply Deliveries
Drone-Powered Medical Supply Deliveries
Wingcopter Partners with Ansys to Enhance Its System
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18
Creator-Backed Cultural Dishes
Creator-Backed Cultural Dishes
DIG x Cyrus Veyssi Partner to Launch Persian-Inspired Plate
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17
Purpose-Driven LGBTQ+ Jewelry Brands
Purpose-Driven LGBTQ+ Jewelry Brands
Wicked Fabulous Has Unveiled a Redesigned Website
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16
Pride-Inspired Cannabis Campaigns
Pride-Inspired Cannabis Campaigns
Mfused Launches the Celebratory High on Pride Campaign
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15
Canadian Soccer Initiatives
Canadian Soccer Initiatives
Volkswagen Expands on its Canada Soccer Programs Ahead of FIFA 2026
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14
Interactive Survival-Focused Exhibitions
Interactive Survival-Focused Exhibitions
The Ontario Science Centre Hosts Survival: the Exhibition
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13
Accessibility Infrastructure Enhancement Partnerships
Accessibility Infrastructure Enhancement Partnerships
SMILE Mass and Volunteer Ventures Partner
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12
Footwear-Based Father’s Day Giveaways
Footwear-Based Father’s Day Giveaways
HEYDUDE Launches the 'Good Dude Giveaway'
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11
AI-Powered Fundraising Platforms
AI-Powered Fundraising Platforms
Kindsight's Fundrising Platform Supports Nonprofits & More
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10
Pride-Celebrating Skincare Campaigns
Pride-Celebrating Skincare Campaigns
Leland Francis is Running Its Thoughtful 2025 Pride Campaign
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9
Satirical Destination Marketing Videos
Satirical Destination Marketing Videos
The Viral Switzerland is Fake is Cheeky and Tech-Driven
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8
AI-Powered STEM Camp Directories
AI-Powered STEM Camp Directories
AI is Optimizing a STEM Summer Camp Directory
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7
Luxury Hospitality-Focused Educational Resources
Luxury Hospitality-Focused Educational Resources
The Ritz-Carlton Leadership Center is Educational
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6
LGBTQ+-Celebrating Luxe Watch Designs
LGBTQ+-Celebrating Luxe Watch Designs
GUESS Watches Introduced Its 2025 Worn with Pride Capsule
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5
AR-Powered Library Experiences
AR-Powered Library Experiences
Snap and LePub Partner with National Library Board of Singapore
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4
Athlete-Backed Stigma-Addressing Campaigns
Athlete-Backed Stigma-Addressing Campaigns
U by Kotex Partners with Anna Leigh Waters
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3
In-Game Pride Month Events
In-Game Pride Month Events
Riot Games is Hosting Pride Month Events in League of Legends
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2
Gender Stereotype-Busting Toy Campaigns
Gender Stereotype-Busting Toy Campaigns
The LEGO Group Launched the She Built That Campaign
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1
Anniversary-Commemorating Toy Designs
Anniversary-Commemorating Toy Designs
Spin Master Introduced a New Line of Dora the Explorer Toys
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