Issey Miyake is a big name in Japan and it's becoming a bigger name in the United States. Check out these Issey Miyake finds that range from wildly flamboyant haute couture dresses to designer laundromats. The Issey Miyake Spring Collection 2010 is fun and flirty, as are all of the other designs by the line.
Implications - Issey Miyake is able to continually impress consumers from all walks of life because of the uniquely creative way in which he reinterprets everyday objects with a distinctly Asian aesthetic. Companies and contemporary designers looking to create similarly effective products that entice consumers from all walks of life should definitely take a page out of his book.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 14%
Freshness 8%
