10 Fitness-Oriented Social Enterprises

From Better Biking Businesses to Purpose-Driven Workouts

This top list of fitness-oriented social innovations attempts to put exercise at the center of its social mission. One of the most innovative -- and perhaps simple -- is the Good Gym, which is a social enterprise based in the London, United Kingdom that does something with all of the energy expended when people work out. For instance, instead of simply running on a treadmill, Good Gym incorporates it into a volunteer program to engage less mobile communities in their neighborhood.

From social enterprise biking companies investing in responsible initiatives to purpose-driven workouts and fitness chains in Turkey, these fitness-oriented social innovations are all about getting out and about and staying active while at the same time considering community orientation and engagement.

SCORE
5.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 96%
Freshness 8%

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