The top April 2016 DIY ideas highlight a number of innovations inspired by maker culture such as elaborate kits for cultivating a variety of foods from scratch and recipes for making organic beauty products at home.
Ahead of Easter 2016, the Ukrainian Museum in New York City is offering Easter egg decoration classes that will teach attendees how to make traditional Ukrainian Pysanky. The clever marketing move is a great way for the museum to entice new consumers by capitalizing on the obsession with DIY culture.
Separately, the Kraut Source Fermentation Kit is an all-inclusive DIY kit that enables the creation of homemade sauerkraut. Sauerkraut is just one example of a fermented foods that many consumers are learning to make on their own.
SCORE
6.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 94%
Activity 96%
Freshness 8%
