In this business acquisition keynote, Martin Sorrell tells the fascinating story of the evolution and growth of acquisition of WPP. As its CEO, he has been involved right from the very beginning, when it started with just two people in one room and is now a company with over 162,000 employees in 110 countries.
The growth of WPP is formally characterized by over a dozen of "hostile takeovers." Serroll points out however, that hostile takeovers aren't in fact that hostile in nature as the clients experience few if any changes and shareholders typically benefit by gaining more.
As an entrepreneur, he believes that while ambition plays an important role in becoming successful and building something great, one must always be conscious of the involved risks.
Tracking One Company's Evolution
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The Greatest Opportunity in Entrepreneurship
Marrying Online & In-Store Strategies
Innovating from the Inside
Kickstarting an Idea
The Ideal Entrepreneurial Climate
Martin Sorrell Keynotes
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