Trusted luxury brand Rimowa celebrates 125 years of existence with a special travel accessories exhibit that will debut in three cities. The exhibition is named 'Seit 1898' which in German translates to 'Since 1898.' When visiting, consumers will have the chance to view various Rimowa archival suitcase designs and other travel accessories. Additionally, the gallery will also showcase "advertisements, catalogs and other items that tell the story of the brand’s heritage, technologies and aesthetic identity."
The first location to kickstart Rimowa's travel accessories exhibit is Tokyo, Japan, and individuals can witness it from June 9th until June 18th. The Seit 1898 exhibit is then traveling to New York's Chelsea Art Factory and heading to Cologne, Germany next year.
Retrospective Travel Accessories Exhibit
Rimowa Celebrates 125 Years with a New Exhibit
Trend Themes
1. Archival Design Showcase - An opportunity for touring exhibitions showcasing design-led retrospective collections of luxury goods to a broader audience.
2. Heritage Brand Storytelling - Luxury brands have an opportunity to tell their brand's heritage and aesthetic identity story through exhibitions and collections.
3. Travel Accessory Overhaul - Rising interest in sustainable and innovative travel design presents opportunities for traditional travel accessory brands to update their offerings.
Industry Implications
1. Luxury Goods - Luxury goods companies can leverage their heritage with touring exhibitions showcasing retrospective collections.
2. Travel Accessories - This industry is ripe for innovation with consumers seeking sustainable and innovative design solutions.
3. Art Exhibition - Galleries and art factories can host travel accessory exhibitions to engage clients in cross-sector marketing relationship building.