This is releasing a new product dubbed the 'This Isn't Beef Burgers,' which are meat-free beef patties. The patties are made of pea and fava protein, delivering the same great taste that standard burgers do without the inclusion of real meat. Additionally, the patties are formulated without using soy, wheat, and allergens and offer protein, fiber, and reduced saturated fat content.
This will be celebrating the launch of its new product with in-store and digital investments, highlighting the tagline "This is beyond tasty." The new product is an alternative to other plant-based meat offerings on the market, providing a lower price with the same high-quality taste. 'This Isn't Beef Burgers' can be found at select retailers across the UK.
Plant-Based Beef Patties
This Launches the New Plant-Based Beef Burgers with High Protein
Trend Themes
1. Plant-based Meat Alternatives - The growing demand for plant-based meat alternatives presents an opportunity for the development of innovative products like 'This Isn't Beef Burgers' made from pea and fava protein.
2. Allergen-free Food - The increasing focus on allergen-free food options creates space for the creation of plant-based burgers formulated without soy, wheat, and allergens, like 'This Isn't Beef Burgers'.
3. Affordable Plant-based Proteins - The rising interest in affordable plant-based proteins stimulates the market for products like 'This Isn't Beef Burgers,' providing high-quality taste at a lower price point.
Industry Implications
1. Food Retail - The launch of 'This Isn't Beef Burgers' in select retailers highlights the potential for the plant-based meat industry to expand in the food retail sector.
2. Food Manufacturing - The manufacturing of allergen-free plant-based food products like 'This Isn't Beef Burgers' offers exciting opportunities to cater to the growing consumer demand for healthier alternatives.
3. Food Technology - The development of innovative plant-based meat alternatives, such as 'This Isn't Beef Burgers,' requires advancements in food technology to create products that mimic the taste and texture of real meat.