The Target Holiday Best deals are being launched by the retailer ahead of the event as a way to help shoppers get their hands on great savings and avoid the rush. The retailer announced it will be launching its Black Friday deals starting October 31, 2021 weeks before the actual event date to help shoppers make purchases early and enjoy great savings. The company has also announced that it will be offering the Holiday Price Match Guarantee until December 24 to offer shoppers the ability to receive the difference back if the price drops.
Executive Vice President and Chief Growth Officer at Target Christina Hennington spoke on the launch of the Target Holiday Best deals saying, "We know many of our guests are looking to shop early this season, and that value is incredibly important to them, especially during this time of year. That’s why we’re introducing our week-long Holiday Best deals, giving guests confidence they’re getting great value, and making the deals available online and in stores so guests can shop however is most convenient for them."
Week-Long Black Friday Promotions
Target Holiday Best Deals are Arriving Early for Shoppers
Trend Themes
1. Early Black Friday Deals - Retailers are launching Black Friday deals weeks before the actual event date to help shoppers make purchases early and enjoy great savings.
2. Holiday Price Match Guarantee - Retailers are offering a price match guarantee until December 24 to offer shoppers the ability to receive the difference back if the price drops.
3. Week-long Holiday Best Deals - Retailers are offering week-long holiday deals with great value, which shoppers can access online or in stores.
Industry Implications
1. Retail - Retailers are leading the way by offering early Black Friday deals and innovative ways to stay ahead of competitors.
2. E-commerce - With shoppers gravitating online to make purchases, E-commerce is focusing on providing consumers with great deals and price match guarantees.
3. Marketing - Marketers are targeting early shoppers with week-long holiday deals and price match guarantees, resulting in greater sales and customer loyalty.