The Nice Sparkling White Wine is a first from the UK-based wine startup as its first effervescent wine to provide consumers with a high-quality option that's decidedly laidback. The wine boasts a profile that's described as crisp, dry and sparkly, and is a Spanish Airén from La Mancha, Spain that's perfect for enjoyment in social settings. The vegan-friendly white wine features a 10% ABV and is being touted as a less intimidating wine option thanks to its canned format.
Co-Founder Lucy Busk spoke on the Nice Sparkling White Wine saying, "We’re here to celebrate the wins in people’s lives, no matter how big or small the occasion, so we created this sparkling white wine for a night out with a sparkly outfit, all the way through to celebrating on the sofa with a takeaway."
High-Quality Laidback Canned Wines
Nice Sparkling White Wine Has a Crisp, Dry and Sparkly Profile
Trend Themes
1. Laidback Canned Wines - Canning high-quality wines that offer a relaxed drinking experience could disrupt the traditional bottled wine industry.
2. Effervescent Wine Options - Offering a wider selection of effervescent wines as an alternative to champagne and prosecco could disrupt the sparkling wine market.
3. Less Intimidating Wine Formats - Creating easy-to-drink and portable wine options, like canned wine, could disrupt the traditional wine market by appealing to a broader audience.
Industry Implications
1. Canned Beverage Industry - Developing and marketing high-quality canned wine can benefit companies operating in the canned beverage industry.
2. Wine Industry - Offering effervescent and canned wine options can provide opportunities for disruption and innovation in the wine industry.
3. Social Settings Industry - Promoting canned and laidback wines as the perfect options for social gatherings and celebrations could disrupt the traditional alcohol industry.