Spicy Plant-Powered Crisps

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Snacklins x Fly By Jing Boasts a "Warm, Numbing and Savory Flavor"

Snacklins x Fly By Jing is a new collaborative snack created by the plant-based crisp company and the Chinese culinary brand that's described as having a "warm, numbing and savory flavor." The Mala Spice Mix Crisp is made with 11 herbs and spices, including Fly By Jing's Erjingtiao chili and Sichuan pepper.

The three-ounce spicy snack crisps boast 100 calories and right on the colorful product packaging, consumers are invited to "eat the whole bag." These first-of-their-kind spicy snacks from the snack crisp company tap into the popularity for adventurous flavors and plant-based eats. The crunchy, airy and crispy snacks are fueled by simple ingredients like yuca, mushrooms and onions, and they join other vibrant varieties from the brand that range from sweet to salty.
Trend Themes
1. Adventurous Flavors - The popularity of adventurous flavors is driving demand for new and innovative offerings in the snack industry.
2. Plant-based Eats - Increasing demand for plant-based snacks has provided an opportunity for brands to develop new and unique products.
3. Simple Ingredients - The use of simple, whole food ingredients in snack products is becoming more important to consumers.
Industry Implications
1. Snack Industry - The snack industry is experiencing growth due to the demand for new and interesting flavor combinations.
2. Plant-based Food Industry - The plant-based food industry is seeing a surge in demand as consumers look for more sustainable and ethical options.
3. Health Food Industry - The health food industry continues to grow as consumers prioritize healthier eating habits and seek out products made with wholesome ingredients.

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