PACK'D has announced it will be using recyclable paper bags for its packaging across some of its product range in a bid to reduce the amount of plastic therein.
The packaging is a flexible paper film packaging that is ready for recycling via curbside pickup to make it as easy as possible for consumers to dispose of after use. The bags are characterized by their scrunchable form that's a more adaptable option when compared to bulky cardboard alternatives. The packaging is available now via the brand's website as well as for purchase at Ocado in the UK.
CEO and Co-Founder Alex Stewart spoke on the new PACK'D packaging saying, "We’re proud that this will be one of the first frozen packs in curbside recyclable paper anywhere in the world. For us curbside recyclability is everything, otherwise we’re just passing the buck to our customers and giving them an extra task…We’re on course to be completely plastic free in 2023 and so far we’ve managed to remove 13.6 tonnes of plastic per year from our supply chain."
Paper-Made Frozen Food Packaging
PACK'D is Introducing New Recyclable Paper Bags
Trend Themes
1. Recyclable Paper Packaging - Companies can explore paper as a sustainable and recyclable alternative to plastic packaging in various industries.
2. Curbside Recyclability - Creating packaging that can be easily recycled through curbside pickup can provide a convenient and eco-friendly solution for consumers.
3. Plastic-free Supply Chain - Reducing the amount of plastic in the supply chain can lead to a more sustainable and environmentally friendly business model.
Industry Implications
1. Food Packaging - Food companies can adopt recyclable paper packaging to reduce plastic consumption and contribute to a more sustainable future.
2. Online Retail - Online retailers can offer curbside recyclable paper packaging to customers as a sustainable shipping option.
3. Consumer Goods - Consumer goods companies can reduce plastic consumption in their supply chain by exploring alternative materials such as paper packaging.