Period Poverty Initiatives

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The Period Promise Campaign Makes Basic Hygiene Goods More Accessible

Brock University's United Way Committee recently launched its annual Period Promise campaign by donating tampons, pads, cups, and other menstrual products to those in need. The collection drive took place from Monday, March 6 to Friday, March 24 earlier this year, with several donation locations spread across the campus.

This initiative aimed to raise awareness about menstrual product accessibility while supporting individuals in need within the community. The program also addressed the growing cost of basic personal care goods across Canada.

"Imagine having to choose between basic necessities, such as food and shelter, or safe period products," said Colleen Whyte (BLRS ’97), Brock’s United Way Campaign Co-Chair and an Associate Professor with Recreation and Leisure Studies. Whyte also spoke about period poverty's impact on women across her community, Canada, and the globe.
Trend Themes
1. Period Poverty Awareness - Create campaigns and initiatives to raise awareness about menstrual product accessibility and support individuals in need within the community.
2. Affordable Menstrual Products - Develop cost-effective menstrual products to make them more accessible, particularly for low income communities.
3. Sustainable Menstrual Products - Promote the use of sustainable menstrual products such as menstrual cups to reduce waste and create a more environmentally friendly alternative.
Industry Implications
1. Feminine Hygiene Products - Develop a line of affordable menstrual products that can cater to different income groups, particularly those who belong in low-income communities.
2. Sustainable Product Manufacturing - Explore sustainable manufacturing practices and create eco-friendly menstrual products that can help reduce waste and degradation in the environment.
3. Nonprofit Sector - Support organizations that focus on menstrual products accessibility and distribution to ensure that individuals in need can have access to these basic personal care goods.

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