Jil Sander+ by Luke and Lucie Meier introduces some home offers including a duo of blankets that are multifunctional for the season. In addition to the lifestyle purpose of the blankets, the premium piece can also be wearable. It is offered in two colorway designs of multi-tonal palettes.
Both of the colorways feature a beige base foundation with details of brown, blue, and red on the first iteration. The second features green, navy blue, and gray as the accenting hues. The blanket is constructed from mohair and wool materials with fringe finishes on both edges. It features rectangles that are divided up into quarters for an optical illusion in terms of the design. Notably, it comes with a cotton strap that can bundle and pack up the blanket.
Multifunctional Oversized Premium Blankets
Jil Sander+'s New Blankets Can be Worn as Scarves
Trend Themes
1. Multifunctional Home Products - The trend of making home products that can be used for multiple purposes creates opportunities for innovation and cost savings for consumers.
2. Fashionable Home Decor - The trend of incorporating fashion elements into home decor products creates opportunities for designers to expand their reach and for consumers to express themselves in new ways.
3. Premium Materials - The trend of using high-quality materials for everyday products creates opportunities to differentiate from competitors and attract consumers who value luxury and longevity.
Industry Implications
1. Home Goods Industry - Companies can capitalize on the trend of multifunctional home products to create innovative designs that meet consumers' needs and preferences.
2. Fashion Industry - The trend of incorporating fashion elements into home decor products creates opportunities for fashion designers to expand their brand into new categories and reach a wider audience.
3. Luxury Goods Industry - Manufacturers of high-quality materials can benefit from the trend of using premium materials for everyday products by creating new product lines and reaching consumers who value luxury and longevity.