Serum-Like Foundations

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Shiseido Launches an Innovative Foundation—the RevitalEssence Skin Glow

Beloved science-backed beauty brand Shiseido recently launched an innovative foundation that feels like a serum and delivers multiple benefits to one's skin. Dubbed the 'RevitalEssence Skin Glow Foundation,' the skincare-active foundation offers buildable medium coverage and yields noticeable improvements to bare skin within a week. The formula effortlessly glides onto the skin, providing a radiant makeup finish lasting 12 hours. Shiseido's innovative foundation is also quick to even out skin tone, minimize the appearance of pores, and deliver 24-hour hydration. This multitude of benefits is possible thanks to the inclusion of Fermented Kefir+ and Niacinamide. While the former ingredient acts as a prebiotic to promote a healthy microbiome, the latter helps smooth and improve the skin's complexion.

Shiseido offers its RevitalEssence Skin Glow Foundation in 30 shades, ensuring that it suits all skin tones.
Trend Themes
1. Skin-benefiting Foundations - The launch of Shiseido's RevitalEssence Skin Glow Foundation showcases an innovative foundation that not only provides buildable coverage but also improves the bare skin within a week.
2. Serum-like Makeup Products - Shiseido's RevitalEssence Skin Glow Foundation stands out as an innovative product that feels like a serum, offering a radiant makeup finish lasting 12 hours.
3. Multi-benefit Skincare-active Makeup - Shiseido's RevitalEssence Skin Glow Foundation is an innovative foundation that delivers multiple benefits, including even skin tone, reduced pore appearance, and 24-hour hydration.
Industry Implications
1. Beauty and Cosmetics - The launch of Shiseido's RevitalEssence Skin Glow Foundation introduces an innovative product to the beauty and cosmetics industry that combines skincare and makeup benefits.
2. Skincare - Shiseido's RevitalEssence Skin Glow Foundation disrupts the skincare industry by offering a foundation that not only enhances the skin's appearance but also improves its overall health.
3. Makeup - Shiseido's RevitalEssence Skin Glow Foundation presents an innovation in the makeup industry with its serum-like formula that provides long-lasting radiance and multiple skin benefits.

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