Bootstrap Brewing, an independent Colorado-based brewery that is renowned for its innovative and adventurous takes on beer, has launched Pickle Me Up Gold Ale, a truly unique beverage that is based on the brewery's venerated Golden Ale but features the tangy addition of pickle juice.
The company notes that pickle juice isn't merely considered delicious by many people who take untold pleasure in drinking it straight out of pickle jars, it also has a range of health benefits, with pickle juice credited with boosting antioxidant levels and electrolytes.
With an alcohol by volume (ABV) rating of 4.5 percent, the Pickle Me Up Gold Ale is neither lightweight nor heavyweight, but adopts a comfortable happy medium which can also be found in the surprisingly effective manner in which it manages to balance out ale sensibilities with the inimitable taste of pickle juice.
Pickle Juice-Infused Ales
This 'Bootstrap Brewing' Gold Ale is Spiked With Tangy Pickle Juice
Trend Themes
1. Pickle Juice-infused Drinks - The trend of infusing drinks with pickle juice creates an opportunity to cater to consumers looking for unique and flavorful beverages.
2. Functional Beverages - The health benefits associated with pickle juice can be leveraged to create a new category of functional beverages.
3. Collaborations Between Breweries and Food Companies - Collaborations between breweries and food companies could lead to the creation of more unconventional and interesting beer flavors.
Industry Implications
1. Craft Beer Brewing - Craft beer breweries can leverage the trend of pickle juice-infused beer to create new and unique flavors to entice customers.
2. Food and Beverage - The use of pickle juice in beer highlights a cross-industry collaboration opportunity between food and beverage companies to explore new flavor combinations.
3. Functional Drink Manufacturing - Functional beverage manufacturers can take advantage of the health benefits associated with pickle juice by creating pickle juice-based drinks.