Briny Pickle Hard Seltzers

Lit Pickle Hard Seltzer is Made with Pickle Brine, Vodka & Soda Water

Inspired by pickle-tinis, Burdock Brewery crafted Lit Pickle Hard Seltzer, a daring and unforgettable fusion with all the simplicity of a minimal-ingredent cocktail. This ready-to-drink hard seltzer comes in at 5.5% ABV, offering a convenient way to enjoy a bold, briny beverage, or something punchy to add to a Caesar.

Lit Pickle Hard Seltzer is made with just three ingredients: real kosher dill pickle brine, vodka, and soda water—and no artificial flavoring. Flavor-wise, Burdock Brewery describes Lit Pickle as “salty, dilly, a little garlicy, very pickle-ee, and shockingly delicious.”

As unconventional as they may be, beverages like this are on the rise, with more drinkers seeking options that offer a unique alternative to traditionally sweet ones.

Savoring Savory Beverages
The rise of savory beverages like pickle-flavored seltzers caters to consumers seeking alternatives to traditional sweet drinks.
Minimal-ingredient Innovations
Crafting drinks with only a few, high-quality ingredients offers a transparent and clean-label appeal.
Pickle-infused Alcoholic Drinks
Incorporating pickle brine into alcoholic beverages introduces an unconventional twist that intrigues adventurous drinkers.

Where This Applies

Ready-to-drink Beverages
The emergence of novel flavor profiles in ready-to-drink alcoholic beverages entices curious consumers looking for convenience and excitement.
Craft Distilling
Craft distilleries are leveraging distinctive ingredients like pickle brine to create unique and memorable flavor experiences.
Specialty Ingredients
The demand for unique concoctions is expanding the market for specialty ingredients such as pickle brine in the beverage industry.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 42%
Activity 43%
Freshness 47%

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