Palm-Worn Swimming Trackers

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The EO 'SwimBETTER' Tracks Performance in the Water

The EO 'SwimBETTER' swimming tracker is a product designed in collaboration with Katapult Design for swimmers to incorporate into their training regime. The device works by being positioned onto the hand and centered in the palm where it will capture information on how the user is performing in the water. The placement of the sensors in the hand will provide more effective data capturing and also reduce the instance of drag when in the water.

The EO 'SwimBETTER' swimming tracker will provide swimmers with ample data to comb through upon getting out of the water, which will help them with fine-tuning their performance and technique. The wearable offers a dedicated user experience for swimmers rather than incorporating the functionality into a smartwatch for professionals to appreciate.
Trend Themes
1. Palm-worn Fitness Wearables - Many fitness trackers are worn on the wrist; palm-worn fitness trackers present a disruptive innovation opportunity by providing more accurate data capturing and reducing drag.
2. Specialized Training Wearables - Creating wearables that are designed for specific sports, such as swimming, presents an opportunity to provide more tailored and effective training.
3. Data-analyzing Wearables - Wearables that collect and analyze data for users, such as the EO 'SwimBETTER' swimming tracker, present an opportunity to improve performance and technique.
Industry Implications
1. Fitness and Wellness - The fitness and wellness industry can benefit from the development of more specialized and accurate wearable devices that can provide better data and feedback.
2. Sports Equipment - Developing wearable devices for specific sports, such as swimming, presents an opportunity for the sports equipment industry to expand their product offerings.
3. Data Analysis and Technology - The development and use of wearables that collect and analyze data, such as the EO 'SwimBETTER' swimming tracker, presents opportunities for the data analysis and technology industries to innovate and improve.

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