Crunchy Fruit-Based Snacks

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Dole Good Crunch Features Gently Dehydrated Fruits

The Dole Good Crunch snacks have been unveiled by the brand to coincide with National Potato Chip Day to provide consumers with an alternative crunchy snack to enjoy when cravings strike.

The snack is crafted with fruits that have been gently dehydrated to help lock in their fresh fruit flavor, preserve their nutrient profile and provide a crunchy texture to snackers. The snack comes in three varieties including Pineapple Bites Original, Pineapple Bites with Chili and Banana Bites Original, which are each made with their respective fruit.

Senior Vice President and Managing Director, Americas, Dole Packaged Foods, LLC Orzse Hodi commented on the new Dole Good Crunch snacks saying, "Crunchy snacks are often associated with being unhealthy, but we're looking to change that perception with Good Crunch. We encourage consumers to confidently re-think snacking with this nutritious, crunchy alternative."
Trend Themes
1. Fruit-based Snacks - Opportunity to develop new fruit-based snack products to offer consumers healthier snacking alternatives.
2. Dehydrated Snacks - Dehydration technology can be utilized to extend the shelf-life of fruits creating consumer convenience and reducing food waste.
3. Alternative Snacks - Expanding the definition of snacks beyond traditional perceptions of unhealthy options to appeal to consumers looking for healthier alternatives.
Industry Implications
1. Food Manufacturing - Innovations in food preservation and processing methods to create healthier snack options.
2. Retail - Opportunity for retailers to offer more fruit-based snack options to meet demand for healthier snacking alternatives.
3. Agriculture - Increasing demand for fruit and vegetable production to support the development of new, healthier snack options.

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