These new Daily Dose drinks are headed to Whole Foods Market in the UK as a series of refreshments that will help consumers boost their intake of fresh fruits in a simple, convenient way this winter.
The latest drinks from the cold-pressed juice brand features new Smoothies including Berry Boost, Golden Glow and Super Greens, which come in 250ml bottles priced at £4.29 each. The drinks are launching alongside the Apple Cider Vinegar Shot featuring apples, lemon, apple cider vinegar, ginger, agave syrup and thyme priced at £1.99.
Founder George Hughes-Davies spoke on the latest Daily Dose drinks saying, "We’re thrilled to launch our Apple Cider Vinegar Shot and our new smoothies in Whole Foods Market. We set out to create cold pressed drinks that taste incredible and stay true to real, simple ingredients – and we can’t wait for shoppers to try them. Whole Foods has always championed quality and integrity in food and drink, so it’s the perfect home for our latest range."
Cold-Pressed Juice Lineups
These New Daily Dose Drinks Include Smoothies and a Shot
Trend Themes
1. Cold-pressed Premiumization - A rise in premium cold-pressed formulations creates room for small-batch, high-margin drink lines that command specialty retail placement and premium pricing.
2. Functional Shot Micro-dosing - Compact, ingredient-dense shots incorporating apple cider vinegar, adaptogens or concentrated botanicals enable new daily micro-dosing wellness routines for time-poor consumers.
3. Clean-label Transparency - Clear ingredient lists and provenance storytelling support technologies and services that verify sourcing and processing to satisfy informed shoppers and premium retailers.
Industry Implications
1. Retail-grocery - Specialty grocers and supermarket chains can rethink shelf curation and pricing strategies to integrate premium cold-pressed ranges alongside mainstream juices.
2. Beverage-manufacturing - Manufacturers focused on cold-pressing, small-batch blending and aseptic packaging are positioned to deliver scalable production for niche functional shots and premium smoothies.
3. Wellness-hospitality - Spas, wellness centers and boutique hotels have potential to incorporate curated cold-pressed and shot programs as part of holistic guest experiences and branded amenities.