The Cadbury ice cream range is being expanded with two new products that focus on texture to balance out the sweet and creamy tastes for the perfect portioned treat.
The new products include the Dairy Milk Caramel sticks alongside the Crunchie Blast Cones, which are each being launched in both multipacks and single products. The Dairy Milk Caramel sticks feature a vanilla ice cream base with a swirl of caramel sauce alongside two coatings of Dairy Milk chocolate that encase a caramel sauce layer. The Crunchie Blast Cones, on the other hand, have a honeycomb ice cream mixed with popping candy and Cadbury Dairy Milk Buttons pieces, with Dairy Milk chocolate and honeycomb chunks on the outside, all served in a wafer cone.
The new additions to the Cadbury ice cream range are available now at Morrisons and Asda in the UK with a wider rollout to all major supermarkets taking place in March.
Textural Ice Cream Treats
The Cadbury Ice Cream Range Now Features Two New Options
Trend Themes
1. Textural Ice Cream - The new Cadbury ice cream products focus on texture, combining creamy ice cream with crunchy and chewy elements for a more interesting eating experience.
2. Multipack Options - The Cadbury ice cream range now offers both multipack and single product options, allowing consumers to choose the portion size that suits their needs.
3. Expansion Into New Flavors - With the introduction of Dairy Milk Caramel sticks and Crunchie Blast Cones, Cadbury is expanding their ice cream range to include new flavors and combinations.
Industry Implications
1. Food and Beverage - The Cadbury ice cream range represents a trend in the food and beverage industry where brands are focusing on innovative and unique combinations to create indulgent treats for consumers.
2. Confectionery - The new Cadbury ice cream products, featuring flavors like caramel and honeycomb, align with the ongoing trends in the confectionery industry, offering consumers a familiar taste in a different format.
3. Retail - The wider rollout of the new Cadbury ice cream products to major supermarkets indicates the potential growth and demand for the frozen treats in the retail industry.