Illuminating Aroma Diffusers

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Focus by Gian Luigi Singh Combines an Aroma Diffuser and a Mood Lamp

A new take on the modern aroma diffuser comes with Focus by Gian Luigi Singh. The device brings together functionality with slick aesthetics. Focus is a hybrid device that acts as an aroma diffuser and a mood lamp. The exterior boasts a black matte finish which contributes to the product's elegance. Additionally, the product is intentionally shaped like a scented candle, "an object that’s meant to touch those two senses"—the sense of smell and the visual pleasure of a warm glow, that is.

Gian Luigi Singh's aroma diffuser also includes productivity features to assist individuals in their day-to-day. The gadget "follows the popular Pomodoro Technique that advocates setting aside a fixed chunk of uninterrupted time for focused work, followed by a brief period of rest before starting the next chunk." These chunks of time are marked by a puffs of the diffuser.
Trend Themes
1. Hybrid Aroma Diffusers - Opportunity for companies to develop aroma diffusers that combine multiple functionalities such as mood lighting and productivity features.
2. Multi-sensory Technology - Development of more multi-sensory technology products such as aroma diffusers that stimulate both the olfactory and visual senses.
3. Productivity-focused Gadgets - Growing demand for gadgets that help users improve focus and productivity during work or study sessions.
Industry Implications
1. Home Decor - Opportunity for home decor companies to develop aroma diffusers with sleek designs that complement different interior styles.
2. Aromatherapy - Increasing interest in aromatherapy and wellness presents opportunities for companies to innovate with aroma diffusers that offer added benefits such as productivity features.
3. Technology - Growing demand for multi-functional tech products presents opportunities for companies to develop innovative gadget designs that bring together functionality and aesthetics.

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