ALLEVEN Instant is a new all-in-one color and treatment for the lips, cheeks and eyes and this multitasking formula boasts an innovative water-free formula. With five shades to choose from, beauty lovers benefit from a versatile product that was made with dermo-adherent technology for "a high capacity to adhere to the skin, and excellent resistance to friction, sweat, water and sebum – for a long-wearing effect."
The color product is infused with skin-caring benefits and its unique properties mean that it blends seamlessly without drying out, shifting or leaving behind lines. This long-lasting product has incredible staying power and its shades are ready to be mixed and matched. There's Gold and Terra, as well a Rose, Iris and Natural to flatter all skin tones.
All-in-One Color Treatments
ALLEVEN Instant is a Waterless Formula for the Lips, Cheeks & Eyelids
Trend Themes
1. All-in-one Color Treatments - ALLEVEN Instant is a new all-in-one color and treatment for the lips, cheeks and eyes.
2. Water-free Formulas - ALLEVEN Instant boasts an innovative water-free formula.
3. Dermo-adherent Technology - ALLEVEN Instant was made with dermo-adherent technology for a long-wearing effect.
Industry Implications
1. Beauty and Personal Care - ALLEVEN Instant is a new versatile all-in-one color and treatment for the lips, cheeks and eyes, incorporating skin-caring benefits.
2. Cosmetics - ALLEVEN Instant's water-free formula and 'dermo-adherent technology' presents disruptive innovation opportunities in the cosmetics industry, offering a unique product with long-wearing benefits.
3. Skincare - ALLEVEN Instant infuses skin-caring benefits with colors to provide an all-in-one product for the face's different regions.