The Taco Bell $10 Cravings Meal for 2 is being tested by the brand at select locations in Kansas City, Missouri as a value-focused option for friends or couples to try out. The meal consists of two Chalupas along with two Beefy Five-Layer Burritos, two Chips & Cheese sides and two large fountain drinks. The brand is also testing a deluxe version of the meal that features two Steak Chalupas, two Burritos Supremes, two Chips & Cheese sides and two large fountain drinks.
The Taco Bell $10 Cravings Meal for 2 offers a competitively priced option for consumers to order when seeking out a way to stretch their dollar and enjoy a sizable amount of food with a friend or loved one.
Two-Person QSR Taco Meals
The Taco Bell $10 Cravings Meal for 2 is Being Tested in Missouri
Trend Themes
1. Value Dining - Fast food chains can innovate their menu offerings to provide value-focused meal packages for two.
2. Shared Dining - With millennials preferring shared dining experiences, restaurants can introduce deals for group meals at economical prices.
3. Convenience Dining - By offering family or group meals at affordable prices, quick-service restaurants can become the top choice for convenient dining options.
Industry Implications
1. Fast Food - QSR brands can introduce bundled meal options at lower prices to tap into the value-focused customers.
2. Casual Dining - With young consumers preferring shared dining experiences, casual dining chains can offer group meal deals to attract Millennial and Gen Z crowds.
3. Convenience Store - Convenience stores can get creative with their food offerings such as bundled meal deals to encourage transactions and incentivize customer loyalty.