These examples of March 2021 toys range from potty training teddy bears to breakfast cereal boardgames.
When it comes to educational toys, notable examples include the 'Shroom Shroom' family friendly card game -- "requiring players to be strategic as they try to make their way managing their collection of mushrooms." The game requires players to buy, sell and manage their mushroom collection while learning about money management at various levels. The Potty Train with Pinky Bear kit is another standout "designed to help toddlers learn how to use the toilet with the help of an adorable bear character." The kit was created by Toni Roberts and feature an accompanying book that children can follow along with.
The DIY "LOVE" Necklace kit from Gunner & Lux rounds off this list and is a hands-on jewelry-making set for kids of all ages. In addition to customization features, the product speaks to growing consumer desires for tech-free toys that will keep kids inspired and creative while at home during the COVID-19 pandemic.
Top 40 Toy Trends in March
From Potty Training Teddy Bears to Breakfast Cereal Boardgames:
Jana Pijak — Apr 3, 2021 — Life-Stages
40
Woodwork Toddler Activity Toys
Manhattan Toy's Deep Sea Adventure Activity Station is Imaginative
39
Children's DIY Necklace Kits
The Gunner & Lux DIY Love Necklace Kit Encourages Creativity
38
Meme-Inspired Collectible Toys
The Youtooz Stonks Collectible Figurines Celebrate Internet Culture
37
Seafood-Inspired Wooden Toy Sets
Tender Leaf Toys' Fish Crate Encourages Imaginative Play
36
3D Life Coaching Toolkits
'HUMANITY TILES' Help Users Explore Thoughts in a Physical Way
35
Tubular Metallic Chess Sets
The 'Neo' Aluminum Chessboard by Andrea Tortone is Ultra-Minimalist
34
Double-Sided Flip Octopus Toys
This Adorable Octopus Plush Toy Helps You Express Your Feelings
33
Collectible Cosmetics Dolls
The GlamCrush Crush-It Girls Collection Fuses Toys and Beauty
32
Travel-Friendly Dollhouse Kits
The Play Maysie Magnetic Dollhouses are Gender-Neutral
31
Artistic Building Block Kits
The Vincent Van Gogh 'Starry Night' LEGO Set Has 1,552 Pieces
30
Miniature Locker Toys
Moose Toys' Real Littles are Functional Micro-Collectibles
29
Hands-On Programmable STEM Toys
The 'Crowbits' Electronic Blocks Support STEM Education and More
28
Interactive Plush Charms
Trolls Music Stars Collectibles Come to Life with a Companion App
27
Two-in-One Cubic Puzzles
The Spin Master Rubik’s Perplexus Fusion 3 x 3 Increases the Challenge
26
Radiating Fairy Dolls
Funrise's Bright Fairy Friends Come with Four Surprise Accessories
25
Educational Game Consoles
The Fisher-Price Laugh & Learn Lil’ Gamer Boasts Engaging Interactions
24
Easter Marshmallow Plushies
The PEEPS Build-A-Bears Take the Shape of Signature Bunnies
23
Expansive Marble Run Construction Kits
The GraviTrax Pro Starter Set is an Endlessly Engaging Toy
22
Potty Training Teddy Bears
The Potty Train with Pinky Bear Kit Comes with an Adorable Book
21
Curated White Noise Playlists
LEGO Assembled an Audio Track Series Using Only Toy Brick Sounds
20
Fashionable Dancing Dolls
L.O.L. Surprise Dance Dance Dance OMG Fashion Dolls Have Unique Moves
19
Steam-Emitting Train Toys
The Brio Battery-Operated Steaming Train Creates a Realistic Experience
18
Plush Guacamole Collectibles
Kidrobot Has Unveiled Its Yummy World Chips and Guac
17
Soothing Screen-Free Speakers
Sleepy Time Tonies Share Soothing Sounds to Support Rest
16
Kid-Friendly Subscription Boxes
Girls Can! Crate is Made to Inspire and Empower Kids Ages 5 to 10
15
Video Game-Inspired Board Games
Stardew Valley: The Board Game is for One to Four Players
14
Western-Themed Zombie Board Games
The 'Zombicide: Undead or Alive' Board Game is Thrilling
13
Gender-Neutral Potato Toys
Hasbro's Mr. Potato Head Has Been Rebranded as "Potato Head"
12
Educational Mushroom Card Games
'Shroom Shroom' Family Friendly Card Game Teaches Money Lessons
11
Exciting Hybrid Foosball Games
Foosketball Combines Foosball with Basketball for a Fast-Paced Game
10
Kid-Friendly Fizzing Bath Tablets
The Mr. Bubble Fizzy Tub Colors Come in Six Different Shades
9
Plush Unicorn Scooter Toys
The Little Tikes Unicorn Pillow Racer Can Be Used as a Plush or Scooter
8
Villainous Game Expansions
'Disney Villainous: Perfectly Wretched' Includes Three New Characters
7
On-Demand Toy Deliveries
The Virtual Hasbro Toy Store is Sharing Miniature Toys Via Uber Eats
6
Breakfast Cereal Board Games
The Lucky’s CharmWorld by Candy Land Celebrates St. Patrick's Day
5
Pandemic-Themed Card Games
The 'American Pandemic' Party Card Game is for Up to 10 Players
4
Toy-Branded Mobile Games
LEGO® DUPLO® WORLD is Available for iOS iPad and iPhone Devices
3
Wizard School LEGO Sets
The Harry Potter Hogwarts Moments Construction Sets Boast Different Themes
2
Alien Planet Cultivation Games
The Terraforming Mars Ares Expedition Card Game is Futuristic
1
Youth Changemaker Platforms
American Girl's Conversations for Change Highlights Trailblazers
Related Ideas
Anniversary-Commemorating Toy Designs
Spin Master Introduced a New Line of Dora the Explorer Toys
Interactive K-Pop Film Toys
Furby Furblets KPop Demon Hunters Take After Favorite Characters
Gaming-Themed Chocolate Partnerships
Kinder Joy and Nintendo Partnered on a Limited-Edition Range
Baking-Inspired Scented Plushies
TeeTurtle Launches the Sanrio Scented Cupcake Reversible Plushies
Movie-Themed Kids Meals
Super Mario Galaxy Happy Meal Launches with Collectible Toys
Easter-Themed Seasonal Doll Collections
Battat's Our Generation Debuts the Keepsake Collection
Nostalgic QSR Miniature Experiences
McDonald's Introduces the Adorable Happy Meal Collectibles
Plush-Inspired Sensorial Cosmetics
Ulta Beauty x Squishmallows is Full of Fun, Tactile Features
Retro Collectible Toy Cereals
Kellogg's and Toy Story 5 Partnered to Celebrate the Movie
Cartoon Mashup Qsr Meals
Hello Kitty TMNT Toys are the Latest in Mcdonald’s Happy Meals
Nostalgia-Driven Cereal Promotions
Kellogg’s Toy Story 5 Cereal Boxes Reintroduce In-Pack Toys
Plush STEAM Dolls
Team Genius Squad's STEAM Dolls Introduce Kids to Exciting Topics & Skills
Wooden Figure Sets
Nintendo Unveiled 'My Mario' in 30-Piece and 3-Piece Sets
Digital Pet Dining Experiences
Kura Sushi USA and Bandai Namco Partnered for a Tamagotchi Range
Sci-Fi Creature Collectibles
The Grogu Tiny But Mighty Series Figures Revsits On-Screen Looks
Pet Caretaking-Focused Plush Collections
Build-A-Bear Has Introduced Its Promise Pets Collection
Playful Oral Care Kits
The Build-A-Brush Starter Kit Turns Daily Brushing into a Creative Activity
Easter-Ready Toy Plushies
Jazwares Launches a Whimsical Squishmallows Collection Ahead of Easter
Collectible Pop Culture-Referencing Toys
Mattel Debuts Its 2025 San Diego Comic-Con Showcase
Premium Kidult Collectibles
Starbox Collectibles Meet the Demand for Customization and Expression
Co-Branded Toy Collections
Spin Master Has Partnered with the Hidden Pigeon Company
Sensory Snoopy Plushies
Kids Preferred Expanded Its Peanuts Snoopy Collection for Their 75th Year
Playful Ai Companions
AI Bunny Turns Screen Time into Active Learning and Calm Engagement
Treat-Themed Crafting Dolls
Far Out Toys' Pretty Sweets Invites Kids to Customize Mini Desserts
Color-Changing Cooking Toys
The Simmer & Stir Stovetop Play Set Inspires Realistic Pretend Play
Modern Transformative Child Walkers
The Jumbo walker concept grows with your child stages.
Collectible Cinnamon Bun Toys
Cinnabon and ZURU Mini Brands Partnered on Sweet Collectibles
Pop Culture-Inspired Collectibles
Kinder Joy & Stranger Things Launch Funko Pop!® Collection
Psychologist-Designed Educational Toys
ThinkPsych Spotlights Its Line of Therapeutic Games & Tools
Nostalgic Capsule Collections
The UNIQLO UT x Tamagotchi Range Marks 30 Years of the Digital Pet
Science-Backed High-Energy Toy Collections
Moose Toys Partners with Mark Rober on CrunchLabs
Collectible Digital Toys
BE@RBRICK x Tamagotchi Marks the Virtual Pet’s 30th Anniversary
Beauty Character Keychains
Tatcha Introduced a New Moisturizer with Playful, Bouncy Jiyū Chan
Onesie Character Collectibles
OneZZZ Reimagines Blind Boxes as Self-Care Rituals for Gen Z
Blind Box QSR Collectibles
KFC Thailand Created a Celebratory Baby Sanders Collection of Toys
Baby Pig-Themed Toys
The New Walmart Toy Collection is Inspired by Peppa Pig's Sister, Evie
Cartoon Pregnancy Gender Reveals
Hasbro Makes a Major Announcement in the Peppa Pig Universe
Weighted Plush Companions
Hugarounds Bring Calming Comfort to Kids During Stressful Transitions
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Cuddly Audio Toys
Cuddle Tonies Share Family-Friendly Stories and Soothing Sounds
Vinyl-Faced Plush Toys
L.O.L. Surprise! Plush Surprise Has a Keychain Clip for Accessorizing
Plush Beauty Keychains
Ulta Beauty x Mini Brands Pops Plush Keychains Feature Hero Products
Inclusive Fashion Dolls
Mattel’s First Autistic Barbie Boasts Sensory Experiences & Support Tools
Beloved Plush Character Toys
Build-A-Bear Presents the New Collectible Sanrio Capsule
Interactive Educational TV Games
LeapFrog LeapMove Has a Webcam-Like Design
Interactive Toy Experiences
Spin Master Highlights Opportunities in the Toy Sector in 2026
Chinese Toy Company Debuts
Kayou is Making Its Official Debut at the New York Toy Fair
Wooden Toy Lineups
Jasey's Toy Chest Debuted Its Mental Health-Focused Toy Line at Toy Fair 2026
Easter-Inspired Body Care Ranges
Lush Debuts Its Playful Seasonal Easter Lineup
AI-Driven Art Toys
MOMOTOY Debuts in the Us at Toy Fair New York
Playful Plush Advent Calendars
Squishmallows Advent Calendars Offer Holiday and Skincare Surprises
Whimsical Co-Branded Fashion Collaborations
Target and Roller Rabbit Debut an Eye-Catching
Multi-Sensory Creative Toy Capsules
Crayola Has Announced a Range of New Creative Toys for 2026
Pop Culture Chocolate Products
These New Kinder Products Embrace Collaborations
Emotive Plush Collectibles
Care Bears Caring Cuties Tap into the Thrill of Blind Boxes
Bright Finger Toothbrush Designs
The Dino Brush Introduces a Playful Baby-Friendly Brushing Tool
Educational Series-Inspired Preschool Toys
Bonkers Toys Debuts the Genevieve's Playhouse Line
Comprehensive Easter-Inspired Collaborations
Peeps' 2026 Spring Collaboration Lineup is Impressive
Retro Pixelated Cafe Collections
Starbucks Introduces the Bearista Game Collection
Collectible Wear-and-Share Jewelry
Twisty Petz Combines Wearable Pets with Friendship Bracelets
Screen-Free Children's Audio Toys
Tonies Introduces Three New Products for Littles
Decor-Friendly Developmental Toys
Playcor's Design-Forward Toys are Made to Display
Nostalgic Character Plushies
Aurora Expands Care Bears Into Collectible Plush Formats
Kids-First Personal Care Brands
Rayro Plans to Debut Creams and Balms in Toy-Like Formats
Plush Toy QSR Meals
McDonald's Presents the Special Squishmallows Happy Meal Offer
Gen Alpha Bath Brands
Splash Makes Fun Shampoo, Body Wash, Lotion for Kids Four to 10
Dating-Inspired Plush Collectibles
Common Relationship Behaviors Inspired the Bad Date Bears
Sensory ASMR-Style Toys
Incredible Group's Squishi Toys Appeal to Gen Z Consumers
Micro-Robotic Digital Pets
MicroPets Appeal to Digitally Native Kids and Kidults
Toy Kitchen Cookbooks
Melissa & Doug Announced Three Playable Books with Penguin Young Readers
Anniversary Doll Capsules
Spin Master Celebrates 25 Years of Dora with an All-New Toy Collection
Playful Collectible Figures
The Zsiga × Care Bears Series Transforms Nostalgic Icons into Toys
Multi-Brand Match Games
Mattel Match: Toybox Unlocked Unites Brands Like Barbie & Hot Wheels
Colorful Bath Ball Toys
Biggest Little’s B is for Ball is Modern and Thoughtfully Reimagined
Screen-Free Entertainment Toys
The Toniebox 2 Engages Kids with Stories, Sounds, Music & Games
Expressive Plush Toys
Mood Bears Encourage All Ages to Talk About Their Feelings
Nostalgic Toy Brand Celebrations
Tamagotchi Marks Its 30th Anniversary at the New York Toy Fair
AI-Powered Plush Teddies
FoloToy's AI Teddy Kumma Holds Conversations and Tells Stories
Award-Winning Educational Toy Brands
Learning Resources Earns 2026 Preschool Toy of the Year Award
Berry-Inspired Kids Makeup Kits
Jovy Represents a Significant Advancement in Children's Cosmetics
Dog Enrichment Activities
Brightkins Expands its Enrichment Product Line to Support Happier Pets
Interactive Juice Boxes
Suntop's Mega Back to School Campaign Integrates Connected Packaging
Screen-Free Interactive Gaming
tonies and Hasbro Turn Classic Board Games Into Audio Adventures
Digital Pet Collector Games
Find Tamagotchi Introduces Nostalgic IP to Gen Zalpha on Roblox
Wizard-Themed Chocolate Toys
The Kinder Joy Funko Harry Potter Collection is Limited-Edition
Water-Friendly Plush Toys
Moosh-Moosh's Aqua Plushies Makes a Splash for Summer Water Play
Virtual Pet-Themed Backpacks
Tamagotchi Introduces the All-New Adventure Companion Backpack
Fashion Icon Toy Ranges
Playmates Toys Launches the Paris & Pups Range, Inspired by Paris Hilton
ASMR Collectible Toys
Goliath's Clickeez Series 3 Expands Sensory Play With Bubble Pops
Beauty Kiosk Playsets
Melissa & Doug's New Sort, Stock, Select Toy Explores Skincare & Makeup
Open-Ended Exploration Toys
Melissa & Doug Entered Toy Industry Hall of Fame
Blind Box Easter Treats
These New Sophiepops & Gumdrops Easter Products are Extra-Sweet
Hybrid Indoor Play Spaces
Jumpin' Jellybeans Expertly Merges Play with Wellness
Hybrid STEM Activity Kits
Brainstorm's Science Activity Kits Pair Hands-On Play & Online Tutorials
Kids-Focused Space-Themed Collaborations
Crayola Interprets McDonald's Happy Meal
Screen-Free Interactive Toys
LEGO Pokémon Uses SMART Play Technology for Hands-On Fun
Designer Blind Box Figurines
Pop Top is a New Range of Collectibles for Kidults
Infant Wellness Play Collections
Fisher-Price Introduces its Mini Me Moments Capsule for Babies
Regional Baby Food Ranges
These New Little Freddie Products are Arriving in the Middle East
Elegant Anime Decor Furnishings
The Pokémon & Pottery Barn Kids Collection is Playful
Expansive Action Character Toys
Blokees Debuts Its Range in Toy Fair New York 2026
Emotional Reconnection Plushes
Slumberkins' Repair Bear Supports Healthy Expression After Conflict
Interactive Mealtime Plates
Tej Belkhode Designs the Platoo Interactive Sensory Meal Plate
Screen-Free Toy Collections
Luki Lab Spotlights Six Products at the New York Toy Fair 2026
Health-Boosted Candies
Baby Bottle Pop's Adulthood Survival Collection Recognizes Popular Callouts
Valentine's Day-Themed Drinkware
Thyme&Table Debuts Valentine's Day-Themed Home Goods in 2026
Valentine's-Themed Body Care
Tubby Todd’s Valentine’s Day Collection Arrives on January 8
Supermarket-Inspired Slime Toys
Zuru Slime Mart Shares Baskets & Bags with Food-Like Sensory Toys
Interactive Potty Training Apps
The Potty with Pull-Ups ft. Disney Jr. App is for Kids & Parents
Nostalgic Blind Toy Series
The Teletubbies Say Hello Series Nods to Childhood Icons for Collectors
Bath Bomb Advent Calendars
The Momcozy × BIG HUGS 14-Day Advent Calendar Supports Seasonal Comfort
Collectible Halloween-Themed QSR Toys
The Burger King Scooby-Doo Toys Come in Six Styles
Educational STEM-Focused Toys
hand2mind Launches Exclusive Back-To-School Collection at Target
Toy Brand Advisory Councils
Ted Kangaroo Ensures Its Sensory Products are Backed by Expertise
Seasonally Themed Magnetic Toys
MAGNA-TILES Introduces New Thematic Toys at Toy Fair 2026
Mental Health Toy Curations
Timeless Toys' D.O.S.E of Play Helps Kids Manage Stress & Anxiety
Snuggly Plush Toys
Jazwares Spotlights Giftable Squishmallows for the Holidays
Tactile Learning Board Games
Toddler Plus Teaches Sequencing Through Sliding Peg Movement
Hybrid Educational Toy Designs
Fisher-Price Partners with Big Little Feelings
Curated Dog Toys
Playology Provides Toy Suggestions Based on Dog Needs
Skill-Building Play Kits
The Helper Play Kit Supports Independent Play Based on Life Skills
Sensory Audio Companions
My First Tonies Combine Early Learning with Soft, Squeezable Characters
Dino-Themed Smoothie Pouches
Barney Little Spoon Smoothies Come in Three Flavors
Plushie-Themed Halloween Offerings
Jazwares and Warner Bros. Launch Spooky New Plush Line
Interactive Themed Educational Boxes
Enlightened Generation’s Themed Boxes Serve Children
Adorable Remixed Board Games
Tokidoki Edition Monopoly Turns Classic Strategy into Pastel Pop Art
Toy-Gifting Menu Promotions
Cracker Barrel Introduces a Limited Edition Menu for Young Guests
Educator-Inspired Singing Toys
Nugget Partners with Ms. Rachel on The Ms. Rachel Nugget
Educational Sensory-Support Tools
Ted Kangaroo Increases Availability of Its Sensory Product Range
Whimsical Anime Decor Lines
Pottery Barn Kids and The Pokémon Company Create a Kids Collection
Sensory-Friendly Child Seat Lines
Ted Kangaroo Debuts Four Products for Children's Regulation
Toddler Off-Screen Audio
Ms Rachel Tonie Offers Screen‑free Sing‑along Learning for Toddlers
Collectible Springtime Bunny Figurines
Topps I Love Bunnies Collectibles are Arriving for Easter
Ultra-Nostalgic Toy Acquisitions
ArtCreativity Acquires the Wooly Willy Brand from PlayMonster
Encouraging Plush Companions
Slumberkins' Let's Grow Summer Series Encourages a Growth Mindset
Cognitive Play Platforms
Toddlr Offers Educational Games for Kids with Balanced Screen Time
Co-Branded Digital Summer Events
Crayola Partners with Paddington™ and STUDIOCANAL
Streaming-Inspired Toy Lines
Moose Toys Expands Netflix Stories Into Toy Collections
Delectable Career-Themed Ice Pops
Happy Pops Launches the Barbie Career Collection
Dual-Mode Play Kitchens
The BistroSwitch Play Kitchen Transforms from a Family Kitchen to a Bistro