Trolls Music Stars are interactive plush charms inspired by DreamWorks Animation's Trolls franchise and kid's tech startup Thinker-Tinker helps to bring them to life with a companion app. Through the mobile app, kids can create, remix and play music, including favorite songs from the Trolls franchise. The app also gives kids the chance to unlock different characters, engage in dance battle challenges, customize their avatar and collect special in-game items.
Kids can look forward to seeing the interactive plush charms on Kickstarter later this month, along with exclusive pre-order items and bundles.
Since launched by DreamWorks in 2016, Trolls has captured the hearts of many through films, TV series, the Trolls World Tour and even an Oscar nomination for Best Original Song.
What Makes This Trend Stand Out
- Interactive Plush Charms
- Developing interactive plush charms with companion apps can create engaging and personalized experiences for kids.
- Companion Apps for Toys
- Integrating companion apps with toys can create new engagement opportunities and extend a product's lifespan.
- Socially-connected Toys
- Toys that enable kids to connect with others, share experiences, and compete or collaborate in real-time may foster strong engagement and create new social interaction opportunities.
Sectors Adopting This
- Toy Manufacturing
- Toy manufacturers can leverage companion apps to create engaging and interactive experiences that extend the appeal of physical toys.
- Mobile App Development
- Developers can build companion apps that integrate seamlessly with toys and create new ways for kids to interact with them.
- Entertainment
- Entertainment companies can extend their franchises by creating interactive toys and apps that provide fans with new immersive experiences.
