In addition to building a dedicated following online, many influential bloggers have caught the eye of big-name brands and designers, bringing them into the spotlight offline as well as on the web.
Although H&M has been known to collaborate with some of the hottest designers, one of its collections featured 11 pieces designed by Elin Kling, or as she is known online, 'modebloggerska. ' Similarly, Theo and Beau, an adorable toddler and dog that frequently make appearances on the Momma's Gone City blog by Jessica Shyba were recently scouted to appear on the cover of a Land of Nod catalog. Even though some of these blogger names might not sound too familiar, you're bound to have come across some of their content while browsing the web and social media sites, or perhaps somewhere in the real world too.
30 Influential Blogger Projects
These Projects Show Influential Bloggers Going Beyond the Web:
Laura McQuarrie — Oct 28, 2014 — Pop Culture
30
Vintage Surfer Lookbooks
The Oracle Fox Billabong Collection is Beautifully Retro
29
Boho Girl-Time Lookbooks
The Free People September 2013 Catalog Stars Models and Bloggers
28
Body Positive Swimwear
The 'Target Loves Every Body' Features Bloggers of All Shapes and Sizes
27
Bohemian Selfie Campaigns
The FP Selfie Edition Features Real-Life Customers
26
Sultry Shoe Campaigns
Blogger Rocky Barnes is the Face of This Season's Sam Edelman Shoes
25
Chic Stadium Lookbooks
The Revolve Clothing x Lovers + Friends Collection Stars Alexandra Spencer
24
Social Media-Sourced Ads
The Land of Nod's May Cover Stars the Adorable and Viral Theo and Beau
23
Curvy Blogger Collections
The Nadia Aboulhosn x Boohoo Capsule Collection is Fierce
22
Street Style-Esque Campaigns
The Coach 'Summer in the City' Lookbook is Shot by Scott Schuman
21
Gardening Blogger Projects
Miracle-Gro and Oh Joy! Team Up to Share DIY Garden Projects
20
Curvy Blogger Collections
This New Plus-Size Line is Inspired by Fashion Bloggers
19
Metropolitan Blogger Photography
Cosmopolitan's Chiara Farragni Feature is Effortlessly Chic
18
Bejeweled Blogger-Made Clothing
Mango and Style Scrapbook Collaborate to Create Bejeweled Fashions
17
Moroccan Menswear Blogs
Moroccan Fashion Blogger Louis Philippe de Gagoue is an Instant Style Icon
16
Natural Hair Beauty Bloggers
This YouTube Blogger Provides Tips for Natural Hair Care
15
Romantic Bikini Lookbooks
The Latest Sabo Skirt Lookbook Features Avril Alexander
14
Frolicsome Fashion Blogger Features
Hanneli Mustaparta Hangs with Tank Magazine Spring 2012
13
Ethical Fashion Bloggers
This Blog Champions Sustainable Fashion and Ethical Manufacturing
12
Bubbly Fashion Blogger Videos
The Man Repeller Leandra Medine Answers Twitter Questions
11
Personalized Blog Tools
Collections Gives Recommendations Through Online Inspiration Boards
10
Whimsical Plus-Sized Fashion
Blogger Hayley Hughes' Instagram Account Features Fearless Styles
9
Beauty E-Consultations
Tesco Buddies Up with Bloggers to Host Beauty Consultations on Google+
8
Rainbow Blogger Portraits
Valerie Phillips Photographs Arvida Bystrom
7
Blogger Endorsement Campaigns
The Toni & Guy 'Blogged and Bound' Campaign Uses Online Personas
6
Fashion Confidence Campaigns
Amazon Fashion Encourages Women to Embrace Their Beauty Differences
5
Luxe Blogger Footballs
The Bison Leather Head Football Design Celebrates Online Platform Uncrate
4
Positive Pop Song Remakes
This Body Positive Flawless Video Encourages Fat Acceptance
3
Celeb Blogger Soles
The Perez Hilton Shoedazzle Sparkle & Shine Designs are Glam Do-Good Kicks
2
Quirky Blogger Caricatures
Jon Burgerman Sketches the Gorgeously Glam Girls on Tumblr
1
Fashion Week Boot Camp
The Man Repeller Prepares Hopeful Fashion Week Attendees
Related Ideas
Model-Approved Footwear Campaigns
Gigi Hadid x Havaianas Lead The Flip-Flop Comeback
Virtual Fashion Contests
Bratz and ZEPETO Launch a Four-Week Avatar Styling Challenge
Empowering Luxury Fashion Campaigns
The Givenchy Spring 2026 Campaign Features Successful Women
Gen X Beauty Campaigns
Bluemercury's Up Next Campaign Celebrates Women 40+
90s Bohemian Fashion
Old Navy x Anna Sui is the First Designer Collab from The Gap's Sister Brand
Auto-Inspired Luxury Fashion Collections
Volvo Cars and Sergio Hudson Join Forces on a Capsule
Positive Social Media Campaigns
The New Tumblr Campaign Champions Community Over Controversy
Designer-Led E-Commerce Partnerships
eBay Joins Willy Chavarria During Paris Fashion Week
Parisian-Inspired Fashion Campaigns
The Chanel Fall 2025 is Elevated and Captivating
Feminine Spring Apparel Collabs
H&M X Magda Butrym’s Femininity in Bloom is a Romantic Spring Drop
Social Media-Inspired Retail Apps
Depop Outfits Lets Users Create Moodboards and Collages
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Circular Runway Fashion Events
eBay Endless Runway Brings Pre-Loved Styles to Fashion Capitals
Musician-Approved Fashion Campaigns
Michael Kors X Suki Waterhouse Unveil a Vacation-Ready Line
Family Cast Campaigns
Victoria’s Secret Mother’s Day Campaign Features Adriana Lima with Daughters
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
AI-Driven Shoppable Catwalks
Topshop and THG Studios are Hosting a Next-Gen Fashion Experience
Minimal Collaborative Summer Footwear
Wales Bonner and adidas Join Once Again for SS25
Pet-Powered Beauty Campaigns
e.l.f. Cosmetics' Animal Intelligence Redefines "AI"
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Beauty Retailer IP Collabs
Olive Young Announced the Expansion of Character-Driven Products
Real-Life Mood-Board Transformations
Pinterest Launches the 'Bring My Pinterest to Life' Series
Digital Twin Models
H&M is Working with Models & Agencies to Replicate Virtual Likenesses
Creator-Led Style Collabs
MAC Cosmetics and Depop are Reintroducing Gen Z Shoppers to Lipstick
Halloween Essentials Campaigns
IKEA Turns Home Essentials into Shields for Scary-Movie Nights
Limited-Edition Barista Fashion Ranges
Oatly and Kids of Immigrants Partnered for Cafe Workwear
Influencer Marketing Platforms
Aspire Introduced its 'YouTube Shorts Integration'
Actress-Supported Footwear Campaigns
Jimmy Choo Partners with Sydney Sweeney on Its New Campaign
Soccer Athlete-Starring Beauty Campaigns
e.l.f. Partners with the NWSL's Jess Carter
Wellness Influencer-Supported Beauty Brands
Vichy Taps Emily DiDonato as an Ambassador
Creator Community-Focused Platforms
Gap Inc. Has Introduced a New Centralized Program
Telenovela-Inspired Beauty Campaigns
e.l.f. Cosmetics' Big Game Ad Airs Ahead of Halftime
Live Social Shopping Expansions
QVC® Announces New Brands That Will Join Its Roster in 2026
Brand-Creator Matchmaking Events
Dhar Mann Studios & Brand Innovators Hosted a Speed Dating Event
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Brighton Retail Launch Ads
IKEA Brighton Uses Seagull Splatter Campaign to Win Local Attention
Friendly Fandom Campaigns
Heineken Kicked Off Fans Have More Friends with a Fun Social Experiment
Empowering Founder-Inspired Swimwear Campaigns
Knix’s Latest Campaign is Titled 'Out of Office'
High-Profile Home Improvement Campaigns
The Home Depot Joins Forces with David Beckham
Lifestyle Influencer-Backed Lines
Reformation Launches a New Collection with Influencer Nara Smith
Varsity Influencer Teams
UNC Turns Student-Athletes Into Social Media Monetization Experts
Pre-Loved Wardrobe Auctions
From the Collection: Emma Chamberlain Brings Coveted Styles to eBay
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
Real-Life Doll Apparel
Barbie Debuts its First-Ever Fashion Collection with Edikted
Musician Merch-Inspired T-Shirts
This Collaboration Gap Merch Highlights Iconic Artists
Limited Collaborative Streetwear
HIDDEN.NY x UGG Classic Boot Becomes Prize in Citywide Contest
Connection-Centered Bag Campaigns
Kate Spade's Spark Something Beautiful Stars Gen Z Icons
Bold Beauty Campaigns
IPSY Reframes Beauty as a Hobby with the 'I Play Beauty' Campaign
Heritage Lifestyle Collections
Canadian Tire Releases Hudson’s Bay Stripes into a Summer Lineup
All-Asian Beauty Campaigns
Maybelline Face the Difference Features 40 Asian Pacific Trailblazers
Influencer-Supported Worldwide Promotional Campaigns
GUESS? Taps Chiara Ferragni for Its Campaign
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Fashion Label Beauty Collections
Vol. 1 White Fox The Beauty + Lifestyle Collection Debuts
Influencer Dog Treat Collections
Woof Gang Dropped a Collab with Three Beloved Social Media Dogs
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Cinematic Sneaker Campaigns
Adidas Originals Superstar Campaign Features Icons Such as Jennie
Collaborative Curated Fashion Capsules
SHEIN Taps Cultural Tastemaker Scot Louie
Anti-Digital Social Campaigns
Heineken Partners with Joe Jonas for 'Socials Off Socials'
Fashion Sports Partnerships
The Coach x WNBA Partnership Champions Style and Self-Expression
Urban-Inspired Outwear Campaigns
Moose Knuckles is the 'Pulse of the City' for Fall/Winter 2025
Iconic High Fashion Campaigns
Veronica Beard's Fall 2025 Fashion Campaign is Tilted Iconic
Fashion Week Beauty Partnerships
L'Oréal Paris Secured Copenhagen Fashion Week Makeup Exclusivity
Country Star-Backed Eyewear Collabs
Blenders Eyewear Taps Alana Springsteen as Brand Ambassador
Creator-First Home Improvement Platforms
The Home Depot Creator Portal Activates DIY Influencers
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Sustainable Dog Clothes Brands
Pet Passion offers Dog Wear Inspired by Babywear Design Techniques
Brand-Influencer Collaboration Tools
Squad Debuts a New Sponsor Button on Famous Birthdays
AI-Powered Shoppable Runways
Topshop and THG Studios Hosted a Front Row AI Experience
AI Influencer Platforms
Statusphere Raised $18 Million to Scale Micro-Influencer Marketing
Fashion-Focused Substack Publications
Tory Burch Launches What Should I Wear? Newsletter
British Apparel Brand Relaunches
Topshop x Cara Delevingne Partner for a London-Inspired Campaign
Star-Studded Fashion Collections
Balenciaga's Winter 2025 Campaign is Shot in the Biarritz Hotel
Character-Driven Fashion Newsletters
The RealReal Creates The RealGirl Luxury Consignment Series
AI-Driven Wholesale Platforms
Hypedrop Validates, Designs and Develops Products in Six Weeks
Collaborative Headwear Capsules
Kiko Kostadinov and New Era Join on a Headwear SS25 Collection
Fashion Icon Toy Ranges
Playmates Toys Launches the Paris & Pups Range, Inspired by Paris Hilton
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Empowering Woman-Inspired Campaigns
Stuart Weitzman Launches 'How Lovely to Be a Woman'
Modern Urban Living Outwear
Moose Knuckles Has Unveiled Its Spring/Summer 2026 Collection
Collectible Design Platforms
The Side Hustle Gallery by Kelly Wearstler Expands Collectible Design
Celebrity-Modelled Lingerie Collections
Heidi Klum & Daughter Star Intimissimi's Basics Collection
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Influencer-Led Kids Clothing Collections
The GEN Kids Clothing Brand is Arriving at M&S and NEXT
Baseball Lifestyle Collaborations
Brunch Launches a New York Yankees Lifestyle Collection
AI-Powered Fashion Photography Platforms
BetterStudio Protects Talent & Transforms Brand Imagery
Cross-Brand Shop-in-Shops
The IKEA in Best By Pilot Shares Inspirational Kitchen & Laundry Setups
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Country Music-Inspired Apparel Campaigns
TravisMathew Taps Alana Springsteen and Dylan Gossett
Shoppable Reel Features
Meta Expands Reels with Product Tagging on Instagram and Facebook
Social Media-Driven Brand Partnerships
Target and Parke Join Forces on a Limited Style Capsule
Literary Influencer Platforms
Model Kaia Gerber Launches Curated Book Platform Library Science
Curated Secondhand Collections
The Digital House of Vinted Grants Members Access to Iconic Items
Peer-Powered Gifting Initiatives
indu and SoPost Encourage Customers to Share Samples with Friends
Unique Co-Designed Capsules
Etsy Partners With WNBA Players for The 'Icon Collection'
Model-Backed Apparel Campaigns
Kendall Jenner and FWRD Reunite for a Curated Spring 2025 Edit
Romantic Star-Studded Outerwear Campaigns
Moncler's Pre-Fall 2025 Campaign is Visually Compelling
Opulent Holiday Apparel Lineups
Brunette The Label Launches its Festive New Holiday Collection
Future Tech Blogs
Next Horizon Covers AI, Space, Biotechnology And Emerging Technologies
Designer Hotel Suites
Omni and Peter Millar Launch Branded Luxury Suites Experience
Ethical Luxury Shopping Platforms
Brimm Reimagines Conscious Consumerism with Curated Designs
Curated Resale Storefronts
eBay's The NYC Edit Storefront Shares Tastemaker Selections
Female Athlete-Fronted Luxury Campaigns
The Coach x WNBA Campaign Merges Fashion & Basketball
Archetype-Driven Fashion
AELIZA Case Study 4: Your Life Explores Identity Through Clothing
Influencer Discovery Tools
Pick Influencer Helps Brands Quickly Find Verified Content Creators
Social Video Beauty Brands
Time Inc. Unveils 'The Pretty' Social Video-Based Beauty Brand
Intimate Hollywood-Inspired Fashion Capsules
Christian Cowan Taps Maria Klaumann for Fall 2026
High-End Men's Footwear Editorials
JB Ander Was Spotlighted in MOD Magazine
Celebrity-Supported Luxe Fashion Campaigns
BOSS Taps Renowned Public Figures for Fall 2025
Women-Sponsoring Branding Initiatives
TJ Maxx Debuts the You Sponsored by TJ Maxx Campaign
Anti-Bias Fashion Unveilings
Primark Created "Kim Parr" to Challenge Preconceptions
Influencer Travel Guides
EF Ultimate Break Launched an Influencer-Hosted Tour Program
Balanced Diet-Focused Partnerships
Siggi's Yogurt Partners with Wellness Expert Emma Lovewell
Effortless Urban Campaigns
Hailey Bieber Fronts DKNY's Fall 2025 Campaign with Timeless NY Style
E-Commerce Content Growth Tools
Blogd’s Smart E-Commerce Blogging Tools Drive Organic Sales
Blogging Resource Hubs
VIP Blogging Resources Offers Essential Templates And Tools For Blogging
City-Focused Influencer Platforms
Storytime Launches Storytime Marketplace in Cities
Naming Inspiration Tools
Epic Baby Names Curates Myth-Inspired Options From Homeric Epics
Narrative-Forward Musician-Backed Retailer Campaigns
Urban Outfitters Partners with Zara Larsson
Modern Infant Gear Lines
mima Now Offers Its Range on Target's Website, Thereby Expanding Access
Women Wealth Profiles
Millionaires List Showcases Inspiring Women Entrepreneurs And Their Paths
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Virtual Styling Tools
Alta Partners with Public School for Embedded Avatar Try-Ons
Automated Blog Creators
AutoBlog Generates SEO-Optimized Blog Posts For Consistent Growth
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Designer-Led Kids Clothing Collections
The Kristin Ellen Hockman x Edgehill Collection is Chic
Sporty Collaborative Fashion Capsules
Born X Raised Launches a Collaborative Sports Range
Future Work Blogs
Worqstrap Explores Remote Work, Freelancing, And Digital Nomad Tools
Founder Marketing Resources
Better Marketing Blog Shares Practical Playbooks For Founders
Creator Collaboration Platforms
Talen Together Connects Creators With Brands For Sponsorships
Outdoor Lifestyle Brand Platforms
Merrell Launches the It Starts Outside Campaign
Inclusion-Focused Design Partnerships
Barbie's New Initative Spotlights Black Designers for BHM
Brand Identity Studios
The Media Hous Builds Portfolios And Brands For Market Visibility
Search Data-Based Furniture Lines
Primark Launches a New Pinterest-Inspired Spring Home Collection
Social Video Sponsorship Platforms
Find, Vet, and Book YouTube Sponsorships with Thoughtleaders.io
Automated Blogging Platforms
blogg.so Generates and Publishes SEO Blog Content Automatically
Curated Athlete Tunnel Looks
JCPenney Unveiled Inside Lane With Five Women Basketball Stars
Niche Membership Monetization Strategies
Outfit Formulas Launches Paid Membership With Alison Lumb
Content Amplification Tools
WriterTools Boosts SaaS Blog Visibility With Backlinks And Reach
A-Lister Vacation Getaways
Trainline x Deuxmoi Partner for Celebrity-Inspired European Itineraries
Influencer Collaboration Networks
Megaboarding Connects Brands And Influencers For Collaborations