While it seems like there are some brands that can get away with applying an iconic logo to just about anything, some of the most unexpected brand products end up being genius and others leave you scratching your head in confusion.
Rather than relating in some way to the main product or service that a brand promotes, creations like Nutella's Bluetooth speaker, IKEA's beer, KFC's line of chicken-fried accessories (for wearing, not eating) and McDonald's introducing an upscale line of dishware in France are all great examples of unexpected products that have seemingly come out of nowhere.
While these branded items may seem peculiar at first, usually there's a way that they tie in with the brand's core message. For example, the Tiffany & Co. Central Park Wine Carrier has absolutely nothing to do with jewelry, but it does reinforce enjoyment of the finer things in life.
21 Unexpected Brand Products
From Upscale Fast Food Mugs to Sweet Hazlenut Rhythm Blasters:
Laura McQuarrie — Nov 26, 2014 — Marketing
21
Iconic Brand Mashup Designs
The 'Unexpected Products' Series Explores Our Relationship with Brands
20
Beer-Inspired Kicks
The Mark McNairy and Heineken Collaboration Has Created Great Shoes
19
Drumstick-Shaped Prizes
These Promotional KFC Chicken Drumstick Products Can Be Won Via Twitter
18
Luxe Potato Chip Branding
This Smithuis Flavoured Chips Packaging is Designed by Peter Braakhuis
17
Bizarre Chocolate Eggs
Unilever Introduces Different Flavors to "Broaden the Appeal of Easter"
16
Beer Brand Bags
The Heineken x Parabellum Canvas Tote Celebrates Fashion and Culture
15
Beer-Branded Stilettos
The Heineken Heels May Not be for Everyone
14
Upscale Popcorn Tins
Pipo's Gourmet Popcorn Snacks Are Elegantly Packaged
13
Beer-Branded Denim
The Heineken X Neighborhood Denim Collection Exudes Quality
12
Jewelry Branded Card Decks
These Tiffany Playing Cards are for the Ritzy Lifestyle
11
Sweet Hazelnut Rhythm Blasters
The Nutella Bluetooth Speaker is a Chocolate-Filled Boombox
10
Hybrid Candy Sodas
Sonic's Latest Candy Drink Mix Follows the Brand's Nerds Soda
9
Video Game-Themed Snacks
Konami's Metal Gear Solid Chocolate Crunch Sold at Tokyo Game Show 2014
8
Fried Chicken Keyboards
This Computer Accessory is Designed to Look Like KFC Meal Items
7
Jewelry Branded Picnic Kits
'The Central Park Wine Carrier' by Tiffany & Co. is Adorable
6
Vibrant Music-Inspired Liqueurs
The New 'Smirnoff Electric' Range Comes in Four Bold Flavors
5
Upscale Fast Food Mugs
Patrick Norguet x Mcdonald's France Introduces Reusable Ceramic Cups
4
Candied Earphones
The Sweet Jolly Rancher and Hershey's Kisses Candy Earbuds
3
Branded Bus Rides
The Topshop Tour Bus Promotes Opening of Melbourne Store
2
Furniture Brand Brews
IKEA Beer 'Ol Mork Lager' is Now Available at UK Stores
1
Cotton Candy-Flavored Milks
These Healthy Milk Beverages Come in an Unexpected Flavor
Related Ideas
Ductile Donut Docks
The iLoop Smartphone Stand Surrounds Your Cell as a Secure Prop
Brand Message-Distorting Ads
The 'Ads of the Wrong' Change the Message of Iconic Brands
Beer-Inspired Kicks
The Mark McNairy and Heineken Collaboration Has Created Great Shoes
Grungy Streetwear Lookbooks
The Latest Collection by Lazy Oaf Pays Tribute to the 90s
Powerfully Iconic Ads
These Eye-Catching Advertising Prints Have Lasted the Ages
Mystical Gin Liqueurs
Unicorn Tears From Firebox.com is a Magical Specialty Alcohol Product
Banana Phone Covers
This Banana Phone Case is as Realistic as a Fruit-Mimicking Case Can Get
Bluetooth Beer Boxes
The Heineken x Lowdi x Ed Banger Speaker System Provides Music and Libations
Remixed Brewery Branding
The Heineken Future Bottle Remix Challenge Revamps the Iconic Beer
Chill-Revealing Beer Cans
This Heineken Beer Can Design Looks Cracked When It's Cold
Fast Food Bento Boxes
KFC Japan Now Serves Chicken-Filled Bento Boxes with Rice and Sides
Pop Culture Toy Photography
Dale May's LEGO Wars Series is Nostalgic and Playful
Summery Sneaker Revivals
The Nike Air Max 95 Sunset Pack is Sure to Appeal to the Kick Connoisseur
Collaged Veggie Drink Branding
Ridna Marka Juice Cartons Come Together to Form a Vivid Picture
Keyboarding Shortcut Apps
The Application Shortcut Mapper Helps Photoshop Users Save Time
Safari-Inspired Kicks
The New 'Nike Air Foamposite One Safari' Sneakers Feature Tribal-Print
Wearable Keyboards
AirType Turns Your Hand into the Keyboard
Simple Stripped-Down Labels
The New Ikea Food Packaging is Minimal and Literal
Vibrant Zippered Footwear
These Opening Ceremony Sneakers are a Stunning Edition to any Collection
Intergalactic Rebranded Posters
Barn Bococks Has Combined Star Wars With Famous Brand Logos
Animal Sculpture Speakers
The Ceramica Elephant Speaker Plays Tunes in Style
Elegant Bronzed Kicks
The 'Nike WMNS Blazer Mid' Sneakers Feature Futuristic Metallic Accents
Fancy Fast Food Button-Ups
The French Fries Shirt by Two One Two Features a Fattening Pattern
Popular is Not Cool
Jeremy Gutsche Breaks Down How Marketers Create Viral Products Today
Communist Branded Logos
These Logos Reimagine Capitalist Companies with Communist Slogans
Designer Darkened Playing Cards
These Black Cards are a Stylish Way to Play Games
Fantastic Fairy Tale Cards
The Curator Deck Freshly Infuses the Old Pastime with Imagination
Kernel-Filtering Bowls
This Popcorn Bowl Features a Bottom Filter to Catch Stray Kernels
Posh Portable Sound Systems
The Libratone Zipp AirPlay Speaker Plays Wireless Music Without Wi-Fi
Egg-Shaped Candle Holders
The Tokyo Craft Studios Collection is Modernly Chic
Arboreal Typing Decals
This Macbook Keyboard Sticker Transforms One's Apple Device
Decadent Dessert Beers
The Salted Belgian Chocolate Stout is Perfect for Fall and Winter
Dapper Laser Cut Shoes
The Laser Cut Shoes from 'Carven' are Perfect for the Stylish Man
Dripping Paint Tech Decor
This Colorful Macbook Keyboard Decal is Fit For Apple's Wireless Devices
House-Like Airport Terminals
IKEA VIP Lounge in France Helps Travelers Alleviate Stress
Everyday Wire Sculptures
Artist Mickael Delalande Recreates Silhouettes of Mundane Objects
8-Bit Winged Kicks
The Adidas JS Wings 2.0 Sneakers are Pixelated
Graffiti-Covered Easter Eggs
Jadis Et Gourmande's Street Art Collection is Unusually Decorated
Creamy Rabbit Egg Cupcakes
These Cadbury Cream Creme Egg Cupcakes Define Easter Desserts
Custom Sushi Containers
The Sushi Boxes from Maki-San Resemble Chocolate Macaron Packages
Easter Carrot Cake Pops
Bakerella's Adorable Cake Pops Are the Perfect Easter Treat
Fashionably Frozen Treats
These Branded Popsicles by Lara Atkinson Celebrate Luxe Labels
Eclectically Branded Brews
This Coffee Brand Does a Fantastic Job with Its Packaging and Identity
Spacey Chip Packaging
Earth Control Natural Potato Chips Flavors Are Really Out of This World
Seasoned Street Meat Decor
The Hot Dog Pillow From Shop Jeen Celebrates One's Junk Food Obsession
Retro-Inspired Kicks
The 'Air Jordan 1 Retro 89' Sneakers Use Elements from Previous Models
Portable Briefcase BBQs
This Barbecue Allows You to Cook With a Charcoal Grill Anywhere
Cheesy Fried Chocolate Sandwiches
This DudeFoods Candy Bar Grilled Cheese has Deep Fried KitKats
Homemade Easter Treat Staples
DIY Marshmallow Peeps is Delicious Alternative to Decorating Eggs
Colorful Toggled Teacups
These Attaccare Bottone Coffee Cups Can Accommodate Human Unions Too
Magic 8 Ball Speakers
The SRS-BTV5 Speaker from Sony Promises Portable Functionality
Vodka-Tequila Blends
Vodquila a Hybrid Spirit That is Winning All Kinds of Awards
Jewelry Branded Card Decks
These Tiffany Playing Cards are for the Ritzy Lifestyle
Convenient Countertop Beer Dispensers
The Heineken Sub Allows People to Enjoy Draft Beers at Home
Food Sample Phone Covers
This Delectable Sushi Phone Case Features a Fake 3D Japanese Food Feast
Love-Infused Playing Cards
The Love Me Playing Cards Add Romance into Your Games
Edible Dessert Dishes
The Chocolate Chip Cookie Serving Bowl is a Delicious Platter
Powered-up Cups
The ThinkGeek Battery Thermokruzkhus Mug is Geeky
Galactic Keyboard Decals
These Striking Nebula 3 Keyboard Decals are the Ultimate Tech Accessory
Bold Hybrid Biscuits
These Pretzel Chocolate Chip Cookies are Also Infused with Meaty Flavor
Soda-Flavored Soy Milks
Kikkoman's Flavored Soy Milk is Made to Taste Just Like Cola
Typography-Centric Playing Cards
Chris Cavill's Typographic Playing Cards are Graphically Pleasing
Area Rug Outdoor Blankets
The Fatboy Picnic Lounge Serves Up Sophistication for al Fresco Eating
Bizarre Meaty Pillows
This Drumstick Pillow Will Make you Hungry While You Sleep
Blastoff Beverage Vessels
The Rocket Espresso Cup Delivers a Jolt with Your Morning Java
Healthy Dessert Milkshakes
Protein Milkshake Bar Offers a Range of Nutritious Dairy Treats
Fried Chicken Keyboards
This Computer Accessory is Designed to Look Like KFC Meal Items
Witchy Cauldron Cupcakes
This Halloween Cupcake is Decorated to Look like Bubbly Witch's Brew
Indulgent Coffee-Flavored Liqueurs
This Rich Liqueur is Inflused with Cold Press Coffee
Kid-Friendly Milk Flavoring
Milksplash Makes the Healthy Drink More Delicious for Growing Kids
Fiery Hot Sauce Liqueurs
Add a Kick of Flavor to Your Vodka Collection with UV Sriracha Vodka
Killer Popcorn Ads
This Red Cross Ad Presents Popcorn as a Deadly Killer
Fruity Gluten-Free Snacks
Enduro Bites is an All-Natural Energy Food for Health Nuts
Pretzel-Breaded Onion Rings
DudeFoods's Savory Snack Combines Salt Pretzels and Onion Rings
Upscale Popcorn Branding
AMAIZE Popcorn is Natural and Nutritious
Energetic Juice Cans
Good Juicery's Sparkling Juice Can Designs Brim with Energy and Whimsy
Sports Star Chicken Meals
KFC Japan Celebrates a Soccer Icon with the Cristiano Ronaldo Pack
Blushing Camouflaged Sneakers
These Nike Lunar Force 1 Shoes Have a Vibrant and Lightweight Design
Movie Completion Ads
Orville Redenbacher's Night Time Billboard Requires Dark to Make Sense
Space-Hacking Eaters
The Oatmeal Studio IkHa Restaurant is Customized by Diners
Hybrid Tea Lemonade
Joe's Half and Half by Red Jacket Orchard is a Refreshing Blended Beverage
Spicy Tropical Liqueurs
Bols' Flavored Liqueur Now Comes in Exotic Pineapple Chipotle
Illuminating Rainbow Keyboards
This Light Up Computer Keyboard Design is Perfect for Gamers
Apocalyptic Playing Cards
The Doomsday Deck Celebrates the End-of-the-World with Worldly Design
Mysterious Phonecall Campaigns
Heineken & Fred Armisen Want You to Pick Up the Payphone That Rings
Vibrant Pet Picnic Baskets
The PetNic Basket is Carryall With Added Details for Your Pets
Powerful Hybrid Tablets
The Microsoft Surface Pro 3 Aims to Lessen Dependence on Laptops
Indestructible Furniture Platforms
IKEA Party Proof Kitchen Offers Interactive Buying Experience
Breakfast-Inspired Booze
Mama Walker’s Breakfast Liqueurs is Perfect for Early Cocktail Mix
Geometric Popsicle Packaging
Artic Monkeys Uses a Distinct Branding Design
Poultry-Infused Flavoring
KFC Japan Now Serves Guests Chicken Flavored Rice Balls
Water-Resitant Raindrop Speakers
The Rakuten 'Ontama Speaker' Lets You Play Tunes in the Shower
Fat-Conscious Holiday Food Photography
100 Calories Easter Treats Encourages Portion Control
Festive Mint Milks
TruMoo's Mint Vanilla Green Milk is Available Nationwide for St. Patrick's Day
Dessert-Flavored Milks
'Prairie Farms' Recently Released a New Line of Indulgent Milk Flavors
Sleek Transportable Wine Carriers
The Swirl Wine Carrier Lets You and Your Wine Travel in Style
Rockabilly Music Box Speakers
The Ion Jukebox Dock is a Retro 50s-Inspired Tune Player for iPads
Beer Brand Travel Experiments
Departure Roulette Participants Board Plane to Unkown Places
Cannabis-Infused Chocolates
The Kiva Confections Cannabis Chocolates are High-Quality
Leather-Woven Picnic Cutlery
The Piqnique Cutlery Kits by Jenny Hsu are Created by Hand
Protein-Packed Chips
Quest Nutrition's Protein Chips Are a Satisfying, Healthy Way to Indulge
Cheesy Popcorn Snacks
Cheetos' Cheese Popcorn is a Light Snack Food Hybrid
Reinvented Basketball Kicks
These Pony City Wings have Been Updated but Still Hold onto Tradition
Orange Blossom Branding
NADÈGE's Artist Packaging Series Showcases Different Canadian Artists
Easter Candy Kebabs
Erica's Sweet Tooth Whips up Tasty Treats for the Upcoming Holiday
Suggestive Image Search Ads
Terra's Ad for Parental Controls Will Steal Your Innocence
Festive Popcorn Boxes
This Fun Christmas Packaging Pops with Holiday Cheer
Cereal-Made Candy Carriers
Food Blogger Erin Phraner Creates the Ultimate Edible Easter Basket
Orange Popsicle-Flavored Milks
TruMoo's Orange Cream Milk is a Special Halloween Offer
Spiced Caramel Popcorn
I am a Food Blog's Sriracha Caramel Corn Recipe Reinvents the Sweet Treat
Easter Marshmallow Milks
The Peeps-Flavored Milk Will be Available Just in Time for Easter
Record Label Beer Bottles
The Ed Banger Records x Heineken 140th Anniversary Bottles are Brazen
Potent Artichoke Liqueurs
This Drink is Twice as Strong as Traditional Artichoke Liqueur
Planetary Cereal Treats
This Earth Globe Rice Krispies Dessert is Filled with a Candy Surprise
Chair-Scavenging Campaigns
The Seat Promotion by Heineken Initiates a Race for Wembley Tickets
Couture Designer Playing Cards
Marc Jacobs Extends His Art Beyond the Fashion Sphere
Chocolate Spread Cookies
These Three Ingredient Cookies are Made With Creamy Chocolate Nutella
Multi-Device Keyboards
This Logitech Keyboard Lets You Type on Your Laptop, Tablet and Smartphone
Cookie-Flavored Milks
This Cookie Milk is Smooth and Free of Crumbs
Luxury Numeric Pendants
This Tiffany & Co Pendant is Part of the Updated Atlas Collection
Exotic Popcorn Snacks
Love Popcorn's Snacks Boast All-Natural, Foodie-Approved Flavors
Animated Brand Art
Kiss Miklos' Brand Art for Heineken Hides Among Other Prints
Artful Seafood Branding
Cicero Sardines' Packaging Features Underwater Life Illustrations
Compliant Beer Ads
This Heineken Beer Commercial Stars Neil Patrick Harris Begging to Take a Sip
Alcohol Pop-Up Lounges
The Heineken Pop-Up City Lounge Debuted at the London Design Festival
Urban Cultured Playing Cards
These Hip Hop Cards are the Perfect Way to Remember Favorite Artists
Edible Movie-Themed Dishes
The White Chocolate Popcorn Bowl Ensures Snacking is Endless
Spontaneous Beer Campaigns
Heineken's World Cup Decision Rewarded One Guy Who Said 'Yes'
Fruity Fortified Milk
'Nutri-Milk Superkid' is a Milk for Kids that Fosters Healthy Development
Remixed Brewery Branding (UPDATE)
Heineken Beer Celebrates Its Newest Bottle Design for 2014
Wildly Patterned Chocolate Eggs
Roberto Cavalli's Luxury Easter Eggs Are on the Wild Side
Sparkling Sake Drinks
Shusen Kurano Makes a Champagne-Style Japanese Sake
Eco-Friendly Beer Kegs
Heineken’s Green Draught System is Making Waves This Earth Day
Bleached Bird Fruit Squeezers
The Dr Bird Juicer is Hummingbird-inspired
Tropical Tequila Flavors
This Fruit-Flavored Tequila from Patrón Citrónge is Perfect for Summer
Cereal-Flavored Milks
Cow Wow Milk Tastes Like it's Already Been Mixed with Cereal
Savory Yogurt Marshmallows
This Marshmallow Hybrid Makes Use of a Classic Indian Yogurt Drink
Piquant Brownie Desserts
These Spicy Sweet Gluten-Free Brownies are Made with Chile Powder
Children's Book-Inspired Easter Treats
Dr. Seuss Peep Pops Will Delight Children on Many Levels
Funnel Cake Sandwiches
Ice Que's Dessert Sandwich Uses a Funnel Cake Bun to Serve Ice Cream