Although older generations are capable of doing a lot more these days thanks to healthy regimens and a will to stay active, many of them are still attracted to boomer entertainment. After all, the baby boomer generation is rife with music, hobbies and other nostalgic references that don't necessarily translate to modern-day activities.
Through this collection of boomer entertainment finds, it's clear there's not only a concentration on generational content in the form of plays and festivals, but also active pastimes to take into account their aging bodies. Whether that means a cycling program designed specifically to train those between the ages of 50 and 65 or a golf academy that offers a space designed for socialization in a laid-back setting.
19 Examples of Boomer Entertainment
From Senior Cycling Programs to Nostalgic Music Festivals:
Meghan Young — Mar 31, 2015 — Life-Stages
19
Boomer Street Style Platforms
Photographer Misja Beijers Captures Aging Fashion Icons on Instagram
18
Progressive Boomer Magazines
Refigural Gives Readers a Fearless Perspective on Aging
17
Boomer Makeup Tutorials
This 50 and Over Beauty Routine is Simple and Fresh-Faced
16
Boomer-Friendly Condos
This Condo in Missoula is Targeted Towards People Aged 62 and Over
15
Baby Boomer Exhibits
The Museum of News Celebrates Timothy Greenfield-Sanders’ Latest Series
14
Nostalgic Music Festivals
Cowra's Australian Music Festival Targets a Baby Boomer Audience
13
Boomer-Showcasing Exhibits
The Local Exhibition Features Portraits of Sioux Falls Baby Boomers
12
Boomer E-Biking Adventures
An Endeavor to Break the World Record for Electric Bicycling in Europe
11
Aging Brain Health Clubs
vibrantBrains is a Fitness Club Dedicated to Boomer Brain Health
10
Boomer Matchmaking Apps
Dating App Stitch is Described as Tinder for the Oldies
9
Baby Boomer Expos
The ZoomerShow is a Canadian Lifestyle Event for People 45 and Over
8
Playful Age-Celebrating Paperbacks
The 'Better After 50' Book Was Written for Boomer Women
7
Boomer-Friendly Cruises
The Pacific Princess Cruise Offers An Exotic Getaway For Boomers
6
Boomer Fitness Centers
Nifty After Fifty Promotes an Active Lifestyle During Classic Years
5
Senior Cycling Programs
Experience Plus Bicycle Training Prepares Over 50s for Adventurous Rides
4
Boomer Golf Academies
The Goderich Sunset Golf Club is Offering Boomer-Targeted Golf Activities
3
Boomer Bonding Groups
Meetup's Baby Boomer Groups Organize Socialization
2
Generational One-Man Performances
Rick Miller Takes Baby Boomers on a Trip Down Memory Lane
1
Boomer Rockstar Lectures
Boomer Bootcamp is a Creative Speaker Series With a Musical Focus
Related Ideas
Multi-Generational Anime Plushes
The Newest Build-A-Bear Sanrio Characters Captivate All Ages
Senior-Targeted Beers
Beck's 70+ is a Bitter Beer Exclusively for Mature Drinkers
Pottery-Focused Actor Experiences
Seth Rogen and Airbnb are Hosting Guests in the Hollywood Hills
Pastry-Inspired Sweaters
Pop-Tarts' Pop-Tartigan Sweaters Help Gen Z Channel "Grandmacore"
Phone-Free Festivals
This Never Happened is a Music Event Series and Festival Concept
Boomer Cannabis Campaigns
The 'I'm High Right Now' Campaign Promotes Cannabis Use Among Boomers
Retro Smartphone Music Systems
The Conceptual 'RE:PLAY' Smartphone Music Player is Nostalgic
Uplifting Gen Z Fashion
Boohoo & Pantone Created a Collection for Mental Health Awareness Month
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Bookshelf Board Games
These Classic Board Games are Disguised as Vintage Books
Mid-Life Sex Festivals
Davina McCall Debuts World's First Menopausal Sex Festival for Gen X Women
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
90s-Inspired Music Players
Bang & Olufsen Release the Vintage Beosound 9000 CD Player
Experiential Mental Well-Being Events
Batiste's Refresh & Reflect Events Connect & Uplift Students
Gen Z Crafting Events
Red Heart Hosted an Exclusive "Crafternoon" in NYC
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Senior Safe Sex Campaigns
Jems Launched a Bold New Campaign Called “F#cking Old”
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Vodka-Branded Festival Series
Absolut® Presents Mixing It Up: Cosmos & Culture at Coachella 2024
Senior-Friendly Snacks
These Packaged Snacks Speak to the Needs of Senior Snackers
Three-Part Multi-Generational Homes
Nós Designs a Multi-Generational Home in Vermont
Nostalgic Vodka Concerts
Smirnoff Ice Kicks Off Relaunch Tour with Artists T-pain and Shaggy
Wild Granny Campaigns
Liquid Death's 'Your Grandma’s Energy Drink' Stars Daring Old Women
Nostalgic Handheld Gaming Phones
The Samsung Young Entertainer Nods to Earlier Eras
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Nostalgic Streaming Speakers
The Tivoli SongBook and SongBook MAX Offer Up to 10-Hours of Use
Gen Alpha Bodycare Brands
Australian Gen Alpha Brand 'Allkinds' Made its United States Debut
Musical Vacation Rentals
Marriott Bonvoy's Aloft and Moxy Hotels Provide Music-Themed Stays
Heritage-Honoring Artful Posters
Herman Miller Adds to the Archival Poster Collection
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Nostalgic Television Channels
PBS Retro is a Vintage Television Channel Remembering the Past
Rugged Legacy Beer Campaigns
Coors Banquet Reinvigorates Start Your Legacy Campaign
Forest-Inspired Screenless Toys
Boogie Board Launched the Sketch Pals Forest Friends Line
Retro-Tinged Beer-Branded Apparel
Coors Joins Huckberry to Launch a Capsule of Apparel
Sporty Upcycled Vintage Collections
Nike Relaunches the Re-Creation Program in London and Paris
Mini Disco Experiences
The Fandangoe Discoteca Seeks to Alleviate Grief and Promote Mental Health
Adult Anti-Aging Skincare Brands
'Boomer Babe Beauty' Offers a Curated Anti-Aging Collection
Longevity-Boosting Frozen Meals
Blue Zones Kitchens Makes the Blue Zone Diet Accessible
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
AI Party Planners
"The Generager" by Three Olives Vodka Launches Custom Party Themes & Concepts
Athlete-Founded Nostalgic Bubblegum
Bubblegum Kids Was Founded NHL Player Zach Hyman & His Brother
Sophisticated Summer Fashion Collections
BoohooMAN Introduces Its Summer Nights Collection
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Trading Card Collector Camps
eBay's Collectors Camp Provides Insights, Tools & Strategy
Seniors-Only Cocktail Launch Parties
The Definitely Over 21 Party Celebrates HARD MTN DEW Livewire
Gamified Youth-Focused News Apps
RocaNews Uses Challenges and Quests to Encourage Staying Informed
Weekend Excursion City Vehicles
The Playbox Urban Mobility Vehicle is Imagined for 2040
Boozy Backyard Games
Beer Darts is an Engaging Spin on Traditional Backyard Games
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Young Professional Community Apps
Yuppie Helps Gen Z and Millennials Connect with One Another
Musician-Themed Online Games
Fortnite Festival Lets Players Get in on the Concert Action
Themed Party Generators
Drizly's Party Theme Generator 3000 Helps with Hosting Themed Parties
Hyper-Personalized Wellness Guides
28 Guides Individuals Through the Four Phases of Their Cycle
Traveling Family-Focused Campaigns
NGS and Vivid-Pix are Celebrating Family History Month
Rolling Paper Apparel Collections
The Zig-Zag Vintage Collection Pays Homage to the Brand's Legacy
Senior Self-Care Campaigns
L'Oreal Paris is Celebrating the Aging Consumer with 'Age Perfect'
Gen Z Sustainability Initiatives
Puma's Voices of a RE:GENERATION is a Project with Changemakers
Adaptive Senior Fashion
Joe & Bella Specializes in Modern, Adaptive Fashion for Seniors
TikTok-Inspired Music Features
Spotify Showcased a Redesigned Homepage for its Mobile App
ASMR-Inspired Soothing Toys
These Sensory Motion Bubblers Visually Create Calm
Senior-Focused Meal Kit Campaigns
Parsley Box is Emphasizing its Value to the Stay-at-Home Family
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Gen Z-Focused Menstrual Care
15-Year-Old Zoe Leffler Debuts a Menstrual Wellness Brand Called Cycl
All-Inclusive Family Resorts
The Tyler Place Family Resort Encourages Families to Play Together
Multi-Generational Travel Deals
easyJet Holidays' Grans Go Free Supports Affordable Family Travel
AI-Powered Portable Speakers
The 'VBox' Boombox Utilizes ChatGPT to Help with Musical Exploration
Sporty Solo Travel Platforms
SurfYogaBeer is a New York City-based Active & Social Travel Company
Gen Alpha-Focused Podcast Apps
Storybutton Launches as a Generation Alpha-Targeted Radio Channel
Digital Literacy Programs
Two Parkland Students Launch CLEO to Empower Seniors with Technology
20s-Inspired Sportswear Collections
Balmain Unveils Its New Vintage-Themed Sportswear Range
Jazz-Inspired Apparel Collections
The National Jazz Museum and Book Works Launching Tee Collection
Generation-Uniting Family Vacations
Backroads Crafts Vacations for Parents with Adult Children
Neighborhood-Like Retirement Complexes
Coffey Architects Completes the Cobham Bowers Community
Rewarding Dance Apps
Desperados Dance Club Brings the Uplifting Benefits of Movement to Gen Z
Phone-Free Music Festivals
The Over Yondr Festival Requires Guests to Ditch Their Cellphones
Cyclist-Targeted Skincare Gifts
Raleigh and Boots Partnered on New Exclusive Gift Sets
Dedicated Mobile Fitness Apps
SilverSneakers GO Helps Older Consumers Stay Fit in 2024
Outerwear Re-Commerce Platforms
Canada Goose Launches a Re-Commerce Platform in the US
Senior-Focused Wellness Platforms
Mirabelle Launches a New AI-Powered Fitness Hub for Seniors
Producer Gaming Studios
Bloodpop Created 'Genpop Interactive' to Mix Gaming with Pop Culture
Multigenerational Destination Tours
Sita World Tours Crafts its Tours to Suit Multiple Age Groups
Wellness-Emphasizing Spa Programming
Grand Geneva Resort & Spa Announces Year of Wellness
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Experiential Gift Registries
Nabu is a Gift Registry Platform to Give Kids Memorable Experiences
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
Celebrity-Backed Fragrance Ads
Axe Targets Generation Z with its New Star-Studded Campaign
Gen Z-Focused Hotel Campaigns
Hyatt Recruits College Athlete Jalin Hyatt to Attract Gen Z
Nostalgic Music Discovery Apps
The 'Rewind' App Helps Gen Z Delve Into the Music Of Past Decades
Individualism-Focused Apparel Capsules
Gap Debuts a Collection with The Brooklyn Circus
Boomer-Targeted Luxury Resorts
Palm Lake Resort Yamba Cove Sets New Benchmark for Baby Boomers
Teen-Targeted Investment Apps
The 'Bloom' App Helps Users to Build Longterm Wealth
Perimenopause Coaching Programs
Wingwoman Supports Millennials' Reproductive Health Journey
Personalized Bedtime Stories
StoryGenius Let's Parents Insert Their Children Into Books
Adult Board Game Campaigns
Hasbro and Ageless Innovation Rebrand Childhood Games for Adults
Musician Mentoring Programs
The Gibson Generation Group Cultivates Youth Talent
Festival Hydration Drink Campaigns
This Electrolit Activation Will Be at Music Festivals in 2023
Active Young Adult Getaways
Butterfield & Robinson's Young Adult Departures are Engaging
Youth Culture Telecom Campaigns
Deutsche Telekom's Summer Campaign Connects with Gen Z
Young-Adult Metaverses
Roblox Announced a New Section on its Platform for Age 17+ Content
Digital At-Home Healthcare
birdie Helps Older Adults Receive Quality Care Using Digital Interfaces
Transparent Healthcare Campaigns
Kaiser Permanente Aims to Support the Modern Aging Consumer
Transformational Yoga Activities
The CircusYoga Program is Fit for Ages 7 to 107
Style-Conscious Mobility Aids
Medline & Martha Stewart Teamed Up on Safety & Mobility Aids
Sporty Digital Apparel
Roots & Stadium Live Launched a Digital Experience for Gen Z
Love-Inspired Tennis Brands
Love All Boasts a Collection of Stylish and Functional Activewear
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Americana Autumn Apparel
Coors Banquet and Brixton Debut a Merchandise Collection
Carefree Y2K-Themed Eyewear
Giant Vintage Showcases its 90's-Inspired 'Back to School' Collection
Music App Learning Courses
Spotify Courses Will Offer Video Based Learning Based on 4 Categories
Celebratory Throwback Restaurant Menus
The Outback Steakhouse Boomerang Menu Has Seven Options
AI Boomer Mentor Programs
Eldera is Connecting Baby Boomers with Kids Who Need Mentors
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Four-Course Festival Feasts
Outstanding in the Field Brings a Plant-Based Dining to Coachella
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Hotel-Led Vintage Markets
The MOB Hôtel Hosted a Vintage Market, an Eco Conference and Workshops
Pizza-Themed Beer Promotions
This Old Golden Hen Promotion Offers Wood-Fired Pizza Ovens
Multigenerational European Tours
Road Scholar's 'Exploring Copenhagen' Package is for Families
Enriching Senior Initiatives
Ogilvy Shanghai Debuts a Seniors Initiative Called 'Morning Shanghai'
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Scanning Software Expansions
Vivid-Pix Now Serves Senior Living, Museums, & Other Establishments
Categorized Podcast Genres
Apple's Podcasts App Launches a New Organized Update Feature
Student-Focused Esports Deals
Generation Esports Partners with Nintendo for Middle School Esports
Urban Communal Dining Events
Toronto's Weekly Communal Table Program is Hosted Under a Highway
Family-Friendly Adventure Vacations
OARS Offers Vacations Centered Around Water-Based Experiences
Efficient Fact Generators
Facts Generator Can Produce Interesting Facts About Any Subject
Community-Oriented Aging Apps
Melissa Gilbert Debuts the Modern Prairie Lifestyle App for Women
Senior-Focused Defense Classes
Bemidji Senior Center Will Host a Senior Self-Defense Class
Productivity-Enhancing Focus Sessions
SoulCycle Partners with Deep Work Platform FLOWN
Senior Enrichement Programs
Art Windsor-Essex Aims to Combat Social Isolation and More
Trailblazing Parenthood Podcasts
Milk Drunk: The Podcast by Bobbie Shares Empowering Conversations
India-Based Senior Campaigns
The Alappuzha Social Justice Department Launches an Elderly Campaign
Live Boomer-Focused Conventions
Baby Boomers Expo is a Convention for Boomers to Party and Explore
Boomer-Focused Voter Advertisements
Perth Creatives Launch the New Groom-a-Boomer Voting Campaign
Presidential Note Campaigns
Joe Biden Launches a New Boomer-Focused Campaign Using the Notes App
Boomer-Style Rent Giveaways
Koala Introduces the 'Boomer Blocker' Initiative for Australians