Emerging sports trends span many different products, from exercise gear to content for fans, overall the March 2020 sports trends focus on immersing fans further into the sports they love while providing added value. One product comes from a partnership between the UFC and Dapper Labs. The partnership will allow fans to purchase crypto versions of digital fighters.
With respect to content, Sports Illustrated partnered with Hockey News. The partnership will now look to create fan-focused, high quality, multimedia content. The collaboration will be mutually beneficial as Sports Illustrated will get new content, and Hockey News will get more exposure.
Lastly, Nike created made eco-focused changes to the Traz-Powel Miami football Stadium. The changes allow football fans to have a place to watch games that promotes sustainable initiatives.
Top 30 Sports Trends in March
From Crypto Athlete Collectibles to Eco-Conscious Football Stadiums:
Daniel Johnson — Mar 31, 2020 — Eco
29
Recovery-Optimizing Massage Guns
The ExoGun 'DreamPro' Portable Massage Gun is Simple to Use
28
Connected Workout Resistance Bands
The 'STRAFFR' Smart Resistance Band is App-Connected
27
Ultra-Portable Workout Systems
The T2 ISO-Trainer Replaces an Array of Exercise Equipment
26
Surfer Training Mats
The 'Popupmatic' Training Mat Aids with Dry Land Practice
25
Form-Tracking Weightlifter Devices
The Calibrex X1 Helps Weightlifters Achieve Better Performance
24
Strength-Enhancing Weightlifter Bands
The Mark Bell 'Sling Shot' Accelerates Training
23
Indoor Soccer Sneakers
The Nike React Gato Was Created Specifically for Futsal Players
22
Customizable LED Cyclist Packs
The Roadwarez Cruiser Smart Cycling Bag Boasts 256 LEDs
21
Ultra-Lightweight Sustainable Yoga Mats
B Yoga's Classic B MAT is the Company's Core Offering
20
Playful Basketball Sneakers
New Balance Recently Revealed Kawhi Leonard's Signature Sneaker
19
West Coast Canadian Activewear
The Reigning Champ x Asics Vancouver Edition Collection is Stylish
18
Crypto Athlete Collectibles
The UFC Partnered with Dapper Labs to Create Crypto Fighters
17
Golf-Enhancing Wearable Kits
The Garmin Approach S62 Bundle Comes with Three Club Sensors
16
Delicious Metabolism-Boosting Gummies
LUXE Fitness' Burner Gummies Come in Pineapple Flavor
15
Hockey-Themed Taverns
The D Las Vegas' Newest Addition, BarCanada, is Culturally Influential
14
Modular Mountain Bike Pedals
The Squidworx Modular Flat Pedal is Highly Serviceable
13
Gen Z-Targeted Sports Networks
Overtime, a Digital Sports Network, is Part of adidas' Accelarator
12
Sport Team-Inspired Footwear Designs
UNKNWN Releases a Nike Air Max 90 model for the Super Bowl
11
Free Indigenous-Focused Lacrosse Camps
The Sports Camps in Fraser Valley Welcome Ages Six to 13
10
Eco-Conscious Football Stadiums
Nike Made Sustianable Changes to a Miami Football Stadium
9
Flagship Sports Audio Networks
Spotify's Acquirement of The Ringer is Part of its Global Strategy
8
Humorous Romantic Sports Campaigns
The Chicago White Sox is Cheeky with Its Social Media Strategy
7
Mental Health Awareness Games
The Kelowna Rockets & CMHA Promote the Importance of Mental Health
6
Multimedia Content Experience Partnerships
Sports Illustrated Partners with the Hockey News
5
Award-Winning Student-Led Broadcasts
CR Sports is a Team of Columbia River High School Students
4
Supportive LGBTQ+ Hockey Campaigns
Montreal Canadiens Present the Annual LGBTQ+ Night Amid a Game
3
Highly Inclusive Hockey Programs
Hockey 4 Youth is a Charity That Makes the Sport Accessible
2
Health-Focused Hockey Programs
Hockey Fans in Training's Hockey FIT Program is for Gen X & Boomers
1
Inaugural Canadian eSports
The eCanadian Premier League Joins the EA SPORTS FIFA 20 Global Series
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90s-Inspired Heritage Jerseys
adidas Unveils FIFA World Cup 26™ Away Kits
Playful Sport-Centric Partnerships
NIKE x LEGO Group Announced a Multi-Year Partnership
Lunar Craft Fashion
adidas Lunar New Year 2026 Brings Chinese Craft into Modern Athletic Style
Football Team-Themed Footwear
The NFL x Crocs Collection Will Have the Full 32 Teams
Glamorous Sports Collabs
Glamnetic x Fanatics Collection Brings Game-Day Energy to Your Fingertips
Rivalry Jerseys Debut
Nike Rivalries 2025 Unveils Team Jerseys Inspired by Heritage & Culture
Anime Sports Apparel
My Hero Academia x NBA Capsule Merges Anime Fandom with Basketball Culture
Festive Sportswear Capsule
CLOT x adidas Lunar New Year Capsule Celebrates 2026 Holiday
Recycled Textile Soccer Kits
Nike's 2026 World Cup Kits are Made from 100% Recycled Textiles
Cross-Network Playoff Promotions
NHL and Multiple Broadcasters Launch a Playoff Marketing Campaign
Animation-Branded Golf Collections
The 2026 Disney x Nike Golf Collection is Playful
Locker Room-Inspired Apparel Collections
Lacoste Explores Vulnerability and Victory for SS26
Football Capsule Collections
The adidas Originals x BAPE Football Collection Drops for World Cup
Tennis Tournament Capsule Collections
The Lululemon Indian Wells Apparel Range is Athlete-Approved
Sports Fan Pop-Ups
Just Eat's Countdown Club Celebrates the UEFA Champions League Final
Panda-Inspired Sport Campaigns
Panda Station Dresses Panda Statues in Tracksuits for an Activation
Stylish Athlete-Informed Kits
lululemon Debuted the Canadian Athlete Kit for Milano Cortina 2026
Football Fashion Capsule
TOGA x Umbro Capsule Blends Tailoring with Performance Sportswear
Football Icon-Backed Ads
Michelob ULTRA to Elevate the FIFA Club World Cup 2025™ Fan Experience
Opulent Athletic Fashion Collaborations
The Balenciaga x NBA Collaboration is Limited-Edition
Tech Fashion Sport Campaigns
Athletic Intelligence is Here Debuts with Oakley Meta at Super Bowl
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
German Automotive Sports Partnerships
Audi Renews Its Partnership with Inter Miami CF
Luxe Soccer-Inspired Stays
Four Seasons Toronto Unveiled Experiences for FIFA 2026
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
National Team Kit Collections
Nike Unveils 2026 U.S. Soccer Kits
Football Culture-Inspired Athletic Collaborations
Palace and Nike Collaborate on the P90 Line
Cheeky Sports-Inspired Diaper Campaigns
Huggies Aligns Family Planning with a Major Sports Event
Varsity Influencer Teams
UNC Turns Student-Athletes Into Social Media Monetization Experts
Athletic Beauty Collabs
Rematch Debuts a Cosmetics Partnership a Sportswear Giant
Collaborative Tech Memory Products
Sandisk x FIFA World Cup 2026 Present a Vibrant Collection
Athletic Boundary-Blurring Collabs
The Reigning Champ x PUMA Golf Collection Bridges Worlds
Athlete-Backed Basketball Collections
Wilson Continues Its Collaboration with Caitlin Clark
Festive Athletic Editions
The Lululemon Lunar New Year 2026 Drops Three Lines for Celebration
Personal Care-Focused Olympic Initiatives
Procter & Gamble Hosts the Champions Clubhouse
Soccer-Themed Snack Branding
These Mondelēz Products Get Fans Ready for the World Cup 2026
Fashion Sports Partnerships
The Coach x WNBA Partnership Champions Style and Self-Expression
Ping Pong-Centric Collabs
Little Tokyo Table Tennis and ASICS Serve Up Sporty Streetwear Capsule
Athlete-Inspired Football Collections
Nike and Sam Kerr Launch a Signature Product Line
Heritage-Inspired Soccer Kits
Canada Soccer & Nike Debut Canadian Kits for FIFA World Cup 2026
Soccer Snack Collaborations
Mondelēz Partners with Athletes to Launch Limited-Edition Snacks
Streetwear Sports Capsule
The Brigade x New York Giants Line Merges Heritage & Football Culture
Spring-Time Baseball-Inspired Hats
New Era Cap Has Unveiled Its MLB Spring 2026 Lineup
Athlete-Inspired LEGO Sets
LEGO Launches Collectible Football Sets with Messi and Ronaldo
Basketball Championship-Themed Convenience Promotions
7-Eleven is Offering Deals for March Madness
Multi-Year Footwear Partnerships
Nike and LEGO Team Up for a New Kid-Centric Collaboration
Football-Focused Brand Platforms
Pepsi Football Nation Seeks to Unify the Brand's Partnerships
Playful Hockey Campaigns
Beard in a Box Campaign Lets Hockey Fans Join the Playoff Beard Tradition
Consolidated Sports Innovation Engines
Nike is Focusing Its Innovation Efforts Across Its Brands
Athlete-Backed Beverage Campaigns
PepsiCo and NFL Players Debut 'Tailgate Crashers'
Sporty Luxe Fashion Capsules
The Balenciaga x NBA Drops Basketball-Themed Apparel and Accessories
80s-Inspired Bag Campaigns
BÉIS-ERCISE Spotlights a Bright New Color in BÉIS' Sport Collection
Collaborative Headwear Capsules
Kiko Kostadinov and New Era Join on a Headwear SS25 Collection
Reimagined Football Apparel
Off Season x NFL Unveil the 'NFL Ready-To-Wear' Collection
Sport-Infused Shoe Capsules
June Ambrose x Naturalizer Fuses Fashion Aesthetics & Athletic Codes
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Sports-Themed Grooming Tools
Gillette and the NFL Launch GilletteLabs Official NFL Licensed Razors
Basketball Film-Inspired Pizza Campaigns
Pizza Hut Debuts Space Jam-Inspired Menu Bundle & Recipes
creator-led football competitions
Adidas expands partnership with kings league through 2028
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Minimal Court Collections
The adidas Fear of God Athletics FW25 Line Merges Sport & Simplicity
Football Club Fashion Capsules
Pacsun Debuts First LAFC Collection for 2026
Baseball Lifestyle Collaborations
Brunch Launches a New York Yankees Lifestyle Collection
Winter Sports Event-Inspired Hats
New Era Cap Honors the US Team at the Olympics with a New Line
Iconic Athlete-Approved Warm-Weather Fashion
The BOSS x David Beckham Spring 2026 Capsule Drops
Creative Eerie-Themed Soccer Campaigns
Nike Football Reimagines Soccer with 'Scary Good'
Sportstyle Apparel Capsule
Mizuno Sportstyle Announces Its Inaugural SS26 Apparel Line
Tennis Tournament Outfitters
BOSS Secures Australian Open Tennis Fashion Partnership
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
AI Sports Platforms
Machina Sports Turns Real-Time Sports Data Into Engaging Fan Experiences
Gaming Style Capsules
The Nike x Martine Rose Campaign Spotlights Esports Athletes as Modern Icons
Canadian Fan-Based Campaigns
Molson Launches its 'Performance Enhancing Canadians' Initiative
Soccer Sports Drink Partnerships
Gatorade Features Canada Soccer Athlete in New Flavor Campaign
Unique Co-Designed Capsules
Etsy Partners With WNBA Players for The 'Icon Collection'
Inclusive Football Content Partnerships
NFL and The GIST are Engaging Millennial & Gen Z Women
Soccer-Focused Tech Campaigns
Hisense Has Launched Its Own the Moment Campaign for FIFA 2025
Web3-Enabled Sports Games
Mythical Games Debuted 'FIFA Rivals' on Mobile Devices
Esports Cryptocurrency Partnerships
Riot Games Partnered with Coinbase on LoL Esports
Football-Centric Hero Campaigns
Under Armour's 'We Are Football' Campaign Has a Star-Studded Cast
Vintage-Style Athleisure Collections
Steinmann Brothers Launch NBA and Man City Lines
Drop-Culture Sport Campaigns
Easton and Dick's Launched Its Limited Edition Equipment Drop
Football-Themed Drink Carriers
The Stanley 1913 x Arsenal Collection Features Four Pieces
Female Athlete-Fronted Luxury Campaigns
The Coach x WNBA Campaign Merges Fashion & Basketball
World Cup Brand Partnerships
Saudia and Mastercard Announce Partnerships with Esports World Cup
Cultural-Influence Fashion Capsules
Denim Tears Presents its 5th Quarter Collection
Fanwear Collaboration Ranges
The Joint Concho Merch Collection arrives ahead of Super Bowl LX
Football-Themed Beverage Collaborations
Igloo and NFL Debut Team-Branded Coolers and Drinkware
Athlete Arrival Fashion Activations
ATP Introduces Athlete Arrivals to Spotlight Players Style
Fashion Sports Activations
Psycho Bunny Has Returned as The Official F1 Crypto.com Miami Supporter
Emerging Market Insights
Rising Trends Helps Discover Hidden Markets And Business Opportunities
Horror-Inspired Sports Campaigns
Nike Presents the Scary Good Campaign with Satire Themes
Fitness Instructor-Inspired Sports Capsules
PUMA and Alex Toussaint Dropped 'Effortlessly Cool'
Collab Golf Culture Capsules
Hypegolf Japan Anchors a Three-Brand Apparel Collaboration
Iconic Soccer-Themed Jackets
Truly HardSeltzer and Jeff Hamilton Link Up for a Soccer Jacket
Sport Heritage Capsules
The Kappa Authentic SS26 Blends Football Roots with Streetwear
Performance-Driven Athletic Tennis Partnerships
Lacoste Extends Partnership with Miami Open
Canine-Friendly Sporting Events
Mars, Incorporated Will Delight Pets and Their Owners This Summer
Collaborative Racing Headwear Ranges
New Era and 24 Hours of Le Mans Partnered for New Hats
AI Sports Viewing Companions
Pizza Hut Debuted 'Hutty,' an AI Companion for March Madness
Camo Sport Streetwear
The CR7 Life Collection Unites Football Culture with BAPE Streetwear
Branded Content Partnerships
LG Electronics and Fantasy Life Renew and Expand Their Partnership
World Cup Hospitality Kits
Newark’s ‘Stay & Play’ Packages Turn Hotels into FIFA 2026 Fan Hubs
Hair Salon-Powered Sports Campaigns
Great Clips Ties Its Latest Campaign to the Stanley Cup
Luxe Designer Soccer Partnerships
Louis Vuitton Becomes an Official Partner of Real Madrid
Retro Streetwear Capsules
The Wind and Sea Space Jam 30th Anniversary Collection Boasts Sportswear
Interactive Soccer Viewing Experience
PubNub Partners with DAZN for FIFA Club World Cup 2025™
Soccer-Themed Grocer Tote Bags
These Trader Joe’s Tote Bags are Being Given Away in San Francisco
Health-Focused Soccer Partnerships
Canada Soccer Enters Multi-Year Agreement with Haleon Canada
Women-Focused Sports Stores
The Women’s Sports Store Can Be Accessed Digitally in the UK
Trailblazing Sports Podcasts
PUMA's Go Wild Podcast Deepens Community Connection
Fan-Lead Game-Day Experiences
Toronto Tempo x TurboTax Canada Present the 'Mascot Aura Audit'
Charitable Influencer-Targeting Campaigns
Puresport Runs the 'Thrift It Back' Campaign
Curated Football Club Headwear
LFC Partners with New Era to Unveil a New Headwear Collection
Locker Room Fashion Events
Pacsun Hosted an Event in the Los Angeles Rams Locker Room
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Sports Fan-Focused Loyalty Currencies
Pointsville and Fanatics Debut FanCash
Spring-Ready Outdoor Apparel
Earth\Studies Launches a New Performance Articles Capsule
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Stadium Stay Experiences
Marriott Bonvoy Introduces a World Cup Final Sleepover Suite for Fans
Collaborative On-Field Baseball Caps
New Era and Adidas Support NCAA Baseball Programs
Sporty Collaborative Fashion Capsules
Born X Raised Launches a Collaborative Sports Range
Cultural Sports Collaboration
The Weeknd and Toronto Blue Jays Unite for a World Series Collection
Sports Streaming Platforms
EvoSports Streaming Lets Users Capture And Share Live Sports Moments
Football Challenge Campaigns
Coca-Cola Beat the Icon Fantasy Premier League Lets Fans Face Stars
Basketball-Focused Digital Membership Platforms
Canada Basketball Has Introduced Unify+
Gender Gap-Addressing Basketball Initiatives
Shoot 360 Hosted HER Month in March
Whimsical Soccer-Themed Illustrations
Visa Commissions Art in Connection to FIFA World Cup
Rugged Sports Lifestyle-Inspired Capsules
Carhartt Partners with '47 a Collection for Sports Fans
Football Draft-Inspired Hat Designs
New Era Has Unveiled Its 2026 NFL Draft Collection
Matchday Soccer Kits
AFC Toronto 2026 Primary Soccer Kits Blend Matchday Culture & Everyday Wear
Integrated Streaming Access Updates
Spotify and EA SPORTS Team Up to Power In-Game Audio Streaming
Engaging E-Soccer Video Games
Betby Announced Two New Soccer Titles for its Portfolio
Stadium Fan Festivals
FIFA Turns the LA Coliseum into a Multi-Day Fan Experience Hub
Collaborative Sporty Timeless Fashion
Mammut and Hiking Patrol Join on a Capsule for Ss26
Football Star Capsule
Tru Kolors X AE Capsule Delivers Cozy Casual Pieces Inspired by Athleticism
Squad Training Business Models
The Athletic Clubs is Growing and Launching in Chicago
Retro Football-Inspired Colorways
Nike Releases the Mad 90 Pack with Four New Air Max 90s
Collaboration Soccer-Celebrating Tumblers
These Stanley 1913 Cups Celebrate Football
Digital Ticket Collections
Fosi Lets Football Fans Digitally Store and Showcase Match Tickets