Until I started using mascara, I never appreciated the power of an enhanced eye. I was never much of a makeup person until I discovered how, if done correctly, it can create a whole new you. Eyelashes in particular can really transform a person’s look, especially with the growing popularity in fake eyelashes. Adding a touch of funky character never hurt anyone.
With Halloween coming up, I’m sure to see my fair share of enhanced eyelashes, but remember girls (and some of you boys out there), you don’t necessarily need an excuse to play with those lashes!
SCORE
3.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 23%
Freshness 8%
