Apparently, there is â€œa relationship between vibration, length, volume, separation and curl.â€
Or so Estee Lauder claims of their new TurboLash All Effects Motion Mascara, which is being hailed as the world's first battery-operated, vibrating, all-effects mascara.
Set to be launched on July 17 exclusively at Saks Fifth Avenue, you need $30 to get your hands on this super mascara brush with vibrations of 125 micro-pulses per second.
Putting some kind of turbo engine next to your eyes sounds like a recipe for disaster to me. But there are always those fashionistas who will suffer (and maybe lose an eye) in the quest for killer lashes!
Stats for Hi-Tech Vibrating Make-up
Trending: Older & Average
Research: 6,262 clicks in 414 w
Interest: 4 minutes
Concept: Hi-Tech Vibrating Make-up
Related: 61 examples / 47 photos
Segment: Females, 18-55+
Comparison Set: 22 similar articles, including: digital wellness rewards programs, brutalist naked motorbikes, and patriotic chocolate bar packaging.
Hi-Tech Vibrating Make-up
More Stats +/-
Brutalist Naked Motorbikes
Digital Wellness Rewards Programs
Patriotic Chocolate Bar Packaging
Pyramid Museum Extensions
Towering Coastline Cabins