zpizza's Newest Dish Will Be Designed by Blogger Gaby Dalkin

By: Katherine Pendrill - Aug 16, 2016
References: facebook & qsrmagazine
In order to celebrate its 30th year of business, the artisan pizza chain zpizza is teaming up with Gaby Dalkin of the popular blog 'What’s Gaby Cooking' to develop a limited-edition pizza.

The partnership between Dalkin and zpizza will involve the creation of a specialty pizza that will be available in 73 locations across the US. The new pizza will draw inspiration from Dalkin's blog, which focuses on creating California-inspired recipes from better-for-you ingredients. The collaboration is a perfect fit for the popular pizza chain, which was one of the first in the country to serve up healthy ingredients such as organic tomato sauce, gluten-free crust and veggie crumbles.

The collaborative effort demonstrates how restaurants and food companies can partner with online influencers to create dishes that will capture the attention of consumers.