The Zara TRF Spring-Summer 2014 ad campaign embraces the candid, bohemian vibe that is often associated with Free People. Considering that it is geared towards the warm and free-spirited seasons, it is only natural that the label's younger line would take on such a theme. Not to mention that the campaign would follow suit.
Starring models Marine Deleeuew and Magdalena Jasek, who could pass for sisters, the Zara TRF Spring-Summer 2014 ad campaign was shot by photographer Patrick Demarchelier. Clad in printed dresses, bell-bottom jeans and floppy hats, they look like chic contemporary versions of flower children. The feminine looks were perfected with long natural hair with thin braids and barely there makeup with bold brows.
Stats for Candid Bohemian Fashion Ads
Trending: Older & Average
Research: 6,330 clicks in 116 w
Interest: 2.8 minutes
Concept: Zara TRF Spring-Summer 2014
Related: 81 examples / 62 photos
Segment: Females, 12-35
Comparison Set: 30 similar articles, including: clashing print fashion ads, whimsically wiccan fashion ads, and vibrantly graphic fashion ads.
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