Algorithm-Powered Tool Minute Recommends Short Video Clips to Users

By: Alyson Wyers - Jul 20, 2015
References: minute.ly & springwise
This video highlighting tool helps you pick out the best parts automatically. Using algorithms, Minute lets users watch and share the highlights of any video clip. The video optimization technology works similarly to catchy headlines in text by finding the most interesting and relevant part of the video and reducing it to a 15-25 second clip in an effort to expand audiences for publishers and help media consumers absorb more content.

Available in a mobile app, the video highlighting tool also lets users subscribe to "daily video digests." They simply create a Minute profile listing their interests and preferences to receive a stack of personalized video clip suggestions. The loops make it easier to rewatch, share and skip content.