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Stripped Down Celeb Campaigns

The Versace SS 2011 Ad Stars January Jones

— December 15, 2010 — Marketing
January Jones embodies sensual perfection in the Versace SS 2011 ad campaign. Mysteriously tantalizing without being overtly crude, the ad is both tasteful and effective.

Captured by famed photographer Mario Testino, the Versace SS 2011 ad campaign showcases only a strategically placed Versace purse and sexy stilettos. I can't help but feel that Jones is channeling the grace and elegance of Betty Draper, while injecting a bit of her own edge as well through these gorgeous prints, making for a lovely series.
Trend Themes
1. Minimalistic Celebrity Campaigns - Creating effective ads with few elements could be a way to stand out from the norm.
2. Subtle Advertising Tactics - Promoting fashion items with strategic placement could lead to increased interest and sales.
3. Mysterious and Tasteful Celebrity Endorsements - Approaching celebrity endorsements in an understated manner could resonate with audiences seeking class and sophistication.
Industry Implications
1. Fashion - Fashion companies could benefit from minimalistic advertising campaigns that focus on strategically placed accessories.
2. Marketing - Marketing agencies could explore new ways to promote products through subtle and understated advertising tactics.
3. Entertainment - Celebrities in the entertainment industry could leverage their status to promote products through mysterious and tasteful endorsements.
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