The Urban Land Project is a daring conceptual exhibit created by photographer Tim Simmons. But you won't be paying a museum entrance fee to see his compelling work; instead, a slow drive down Los Angeles' Sunset Boulevard should give you an adequate view.
Intended to make passersby contemplate on their glass and concrete surrounding, the Urban Land Project consists of billboards that sport the stirring natural scenes captured by Tim Simmons. Los Angeles and Philadelphia are the two cities which most prominently display this street art, though Simmons isn't restricted by location and merely wants to get the message out. However, what exactly is the message? That there is a continuing rift between the world assembled by man and the world as it naturally is. The idea is worth pondering and the art is certainly worth absorbing.
Stats for Picturesque Provincial Posters
Trending: Older & Chilly
Research: 1,403 clicks in 239 w
Interest: 4 minutes
Concept: Urban Land Project
Related: 60 examples / 46 photos
Segment: Males, 18-55
Comparison Set: 22 similar articles, including: privacy-pushing campaigns, billboards on insects, and rocking nyc billboards.
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