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Jeremy GutscheJeremy Gutsche
On: Oct 7, 06
1,615 Trends
2,245 Comments

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Upscale Wal-Mart Edit

New Look to Attract Affluent Shoppers



Upscale Wal-Mart - New Look to Attract Affluent Shoppers
New Look to Attract Affluent Shoppers
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Remember when we featured that Wal-Mart was rocking the runway at New York Fashion Week?  It may be part of a larger master plan to move upscale. According to Bloomberg news, “Wal-Mart Stores said Tuesday that it was testing a uniform for its 1.3 million U.S. employees as the company works to attract more upscale shoppers. . . Wal-Mart, the largest discount chain, is upgrading its stores and merchandise to persuade customers who shop for basics to buy more profitable items like clothing, electronics and home goods.”

References: iht, news.agendainc

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