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Urban Nomad Catalogs

The Undercover Spring/Summer 2015 Collection Pays Tribute to 70s Rock

— July 3, 2014 — Marketing
Model John Hein stars in the Undercover Spring/Summer 2015 lookbook that embodies an effortlessly cool aesthetic. Exuding a nonchalant attitude, the model dons the label's youthful and nostalgic pieces that range from plaid sweatshirts and lounge shorts to photo-printed outerwear garments.

"Undercover designer Jun Takahashi channels a vintage rock-and-roll spirit for this 1970s-inspired collection that boasts band images and nostalgic symbolism." Pairing black skinny jeans with bomber jackets, the cool menswear line fuses aesthetics with comfort for its wearer.

The collection is both youthful and eye-catching and ensures that one is looking and feeling their best when sporting this range of menswear staples. Standouts from the collection are a range of photo-printed band coats that boast large logo letters.
Trend Themes
1. Vintage-inspired Fashion - Disruptive innovation opportunity: Develop sustainable and ethically-made clothing lines that incorporate nostalgic symbols and imagery.
2. Comfortable Menswear - Disruptive innovation opportunity: Create innovative fabric technologies that combine comfort with stylish designs in men's fashion.
3. Photo-printed Outerwear - Disruptive innovation opportunity: Integrate advanced printing techniques and customizable options for personalized outerwear garments.
Industry Implications
1. Fashion Apparel - Disruptive innovation opportunity: Leverage 3D printing technology to revolutionize the production and customization of clothing items.
2. Textile Manufacturing - Disruptive innovation opportunity: Explore sustainable and eco-friendly processes to produce fabrics that cater to the demand for vintage-inspired and comfortable clothing.
3. Photography and Imaging - Disruptive innovation opportunity: Develop new printing techniques and technologies to enhance the quality and customization options for photo-printed clothing and accessories.
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