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Interactive Movie Promos Edit
Tech-Savvy 'Twilight' Posters in Brazil Subways

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Interactive Movie Promos
Tech-Savvy 'Twilight' Posters in Brazil Subways
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Interactive Movie Promos - Tech-Savvy 'Twilight' Posters in Brazil Subways (VIDEO)
Tech-Savvy 'Twilight' Posters in Brazil Subways
 Published: Dec 23, 08
 Views: 8,000

These interactive posters are part of an international promotion for ‘Twilight.’ They were placed in Sao Paulo subways in honor of the release of ‘Twilight’ in Brazil.

The subway installation featured animated videos of ‘Twilight’ characters like Robert Pattinson’s Edward, entertaining content, a touch-screen interface, and the option to have additional contact sent to passengers’ mobile phones via Bluetooth.

The ‘Twilight’ interactive poster subway campaign was created by Ginga Interactive.

References:  viacomit.free.fr, notcot.org

Filed In:  interactive,  marketing,  media,  pop culture,  publicity stunts






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FOUR WAYS TO REACT: vote, favorite, add more examples of Interactive Movie Promos or comment about Tech-Savvy 'Twilight' Posters in Brazil Subways.

Favorited by Ariana Shaw on Dec 25, 08

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Interactive Movie Promos