When developing a mobile and tablet app for our site, Trend Hunter's main concern was the same as many others looking to make the transition: keeping branding consistent. This is why Eran Barley, Director at Sela Canada and Project Lead on the development of Trend Hunter's app, chose Windows 8 as our main development tool.
One of the biggest challenges faced by Trend Hunter during the app's development was the pressure of creating the app within 3 weeks in time for the Windows 8 launch. Thankfully, according to Barley, the Microsoft development tools enabled for smooth collaboration. He states, "[The Tools] created an "eco system" working around the clock, 24/7; when something was approved [in Toronto] in the afternoon, the day after, throughout working around the world, the client could receive something the morning after."
Windows 8: The Developer Story of the Trend Hunter App is Accessible at the Windows Store
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