Exhaling Window Displays
Definitely worthy of a stop if you are walking by, this is just another example of how advertisers are brilliantly integrating human emotion with technological advancements.
Check out more on the Tokujin Yoshioka Installation at Maison Hermes in Japan by clicking on the links below.
Implications - One of the best ways a company can draw attention for its brand is by featuring avant-garde displays in their storefronts. By presenting the public with an aesthetic that celebrates the radical and different, the company shows a willingness to think outside of the box, and that it values creativity.