The Joke Appeal Brings Humor to the Lives of Young People with Cancer

By: Laura McQuarrie - Published: Jul 17, 2014 • References: thejokeappeal & psfk
Living with cancer is no laughing matter, but The Joke Appeal by the CLIC Sargent charity reiterates that laughter is one of the best medicines out there. The campaign is an awareness and fundraising campaign to support young people living with cancer and to participate, anyone can submit a joke online in text, audio or video form.

The best jokes can be sponsored and will be ranked by popularity—the more jokes submitted, the more money CLIC Sargent will raise. The campaign will be spread online as well as through cinemas and advertisements, emphasizing the importance of emotional wellbeing during cancer treatment. To really amp up the campaign, each week The Joke Appeal will be hosted by a different comedian, so there's always a laugh to be had. Stats for Comedic Cancer Campaigns Trending: Older & Mild
Research: 313 clicks in 96 w
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Concept: "the Joke Appeal"
Related: 73 examples / 56 photos
Segment: Neutral, 12-35
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