The Good Company has Released Its Latest Summer Lookbook

By: Vasiliki Marapas - Jul 3, 2015
References: thegoodcompany.bigcartel & highsnobiety
Good vibes and carefree times dominate the Summer 2015 collection from The Good Company, a New York collective with both an infectious energy and youthful spirit.

More than just designing casual attire, The Good Company has created vivacious and authentic brand identity that is instrumental in propelling it forward. The people that wear this NYC-based brand are attracted to the graphic prints and simple silhouettes, yes, but more than that, they identify with the fun, irreverent spirit that accompanies the brand itself.

The brand's latest offerings include graphic T-shirts, basketball shorts, hats, accessories and even a skateboard deck emblazoned with the word 'OK' on the back. The accompanying lookbook features the models showcasing the range at both the theme park and the skate park, natural choices for such a fun collection.