This Infographic Reveals Logos Using the Color Theory Color

By: Ady Floyd - Aug 21, 2015
References: designmantic & designtaxi
Designmantic designed this collection of re-colored iconic logos using the color theory. These iconic logos all feature major alterations simply by adjusting the original colors.

Each logo has been given a deliberate makeover with specific colors based on the color theory. Each of the original logos is placed next to the new designs in order for the viewer to understand the full transformation. One example of an altered logo is seen with the iconic mermaid of Starbucks. This logo is categorized under the title "green is passed its prime," and the logo features a brown mermaid instead of the usual green-colored one.

This creative infographic displays a completely new way to see a brand. While these images are in no way related to the brand, they still present the unique effect that simple color alterations can have.