Streetwear Brand Surf Liquor is Behind This Pop-Up Shop and Skate Park

By: Rebecca Byers - Jul 7, 2015
References: eventmagazine
A dynamic example of reaching out to a target demographic in a way that will resonate best with them, this pop-up skate park is a multi-functional event from skate and streetwear brand Surf Liquor. Located inside the Dray Walk Gallery at London's Old Truman Brewery, the Surf Liquor pop-up was an enormous success

Proving that the best events are truly multifaceted, Surf Liquor skate and shop pop-up experience featured a live band performance, appearances by high-profile skaters and a supply of complimentary hot dogs. The shop included skate ramps provided by Pete King of King Ramps and included drinks from local Belleville Brewing Company.

The dynamic Surf Lirquor pop-up was organized by PR firm Rich London and was attended by high-profile skaters and stylists alike.