Gamer Planet Parodies
Ian Gibson has accurately created a new video game map using the aesthetic and style from the Nintendo game, resulting in 'Super Mario Earth.' With plenty of mysterious tubes to slide down, stars to collect from each continent and a terribly scary Bowser cave to enter, Ian Gibson's ‘Super Mario Earth’ looks like it would be an entertaining game for Mario and Luigi.
Implications - By incorporating two similar concepts into one, a business will appeal to many consumers based on the notion of familiarity. Consumers will be more likely to forge a personal connection with such a product, a quality to which many consumers will appeal.