Eco Football Edit
Super Bowl to Use Only Renewable Energy

For the first time ever, the Super Bowl stadium will use entirely renewable energy for the annual NFL game. Solar, wind, and geothermal will offset greenhouse gases when the Super Bowl XL2 kicks off on February 3rd in Arizona.

“SRP is providing green energy to the stadium for the game, for the NFL Experience which is going on the week leading up to the game, as well as to a couple of the hotels here in Phoenix where Super Bowl guests will be staying,” said Lori Singleton of the Salt River Project which partnered with the NFL among other eco projects.

“To offset the greenhouse gas emissions from the game and the associated activities here in the Valley, they decided to plant trees in forest areas that were burned by fires.”

The Big Game will be played at the University Stadium in Glendale, and the state has taken this opportunity to showcase its commitment to clean energy.

“We do think that getting the word out about green energy showcases what our state is doing as it relates to renewable energy, as well as educates the public about what they can do to help make a difference,” Singleton said.

Check out some more hype on this year’s Super Bowl:

Super Bowl Marketing - Ads in 2008 (VIDEO)

The annual Super Bowl is one of the world's most famous TV marketing events. Air time costs a fortune to buy, as it's a guaranteed way to get exposure to millions of viewers. Some of the best ads are launched at this time, many of which take up a huge chunk of a company's annual advertising budget. … [More]

Cross Marketing Super Bowl & Valentines - Victoria's Secret Covers all Bases (VIDEO)

The Victoria's Secret website crashed after rumors of Super Bowl commercials promoting the website began circulating. The TV spot officially kicks off on February 3rd and will feature model, Adriana Lima. In the commercials, the 26-year old Brazilian beauty helped kick off the “What Is Sexy?” list, … [More]