McDonald's Ad Reveals Secret Message With Steam
â€œA steam machine was built to fit inside a transit shelter and periodic bursts revealed a message during a free coffee promotion at McDonald's,â€ Directdaily details.
Check out the video to see the McDonald's steaming bus shelter in action.
Implications - Consumers are tired of traditional commercials due to their abundance in society; they now crave advertisements that are interactive and shocking, making them memorable. Companies can develop creative marketing campaigns to appeal to potential consumers.Stats for Steaming Bus Shelter Ads Trending: Older & Mild
Traction: 8,126 clicks in 248 w
Interest: 4 minutes Concept: Steaming Bus Shelter Ads
Related: 42 examples / 32 photos
Segment: Neutral, 18-55 Comparison Set: 15 similar articles, including: morphing billboards, humiliating gym campaigns, and futuristic bus stops.