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A.1. Sauce Recaps the Up and Down Relationship Between Steak and Sauce

By: Laura McQuarrie - Published: • References: kraftrecipes & brandingmagazine
There are some things that are just meant to be together, like steak and sauce—however, it's also said that all good things must come to an end, as proved by the humorous 'New Friend Requests' by A.1. Sauce.

The New Friend Requests video is set up as a story on social media, where Steak and Sauce are in a relationship. They make the best dinners together and seem like the perfect couple, until Pork comes into the picture. After accepting Pork as a friend on Facebook, the floodgates are opened and Sauce starts to hang out with other meats like Salmon, Turkey and Lobster.

Eventually, A.1. Steak Sauce changes its name to "A.1. Original Sauce," as it has in real life. Although Steak was sad for quite some time after their breakup, eventually Steak came back around and approved the change. Stats for Romantic Food Pairing Ads Trending: This Year & Popular
Traction: 861 clicks in 26 w
Interest: > 3 minutes
Concept: "steak And Sauce"
Related: 64 examples / 49 photos
Segment: Neutral, 18-35
Comparison Set: 23 similar articles, including: craft beer spice rubs, timeless vintage restaurant branding, and grilled cake recipes.