Spritz Society Offers Five Tasty Canned Cocktail Flavors
Grace Mahas — April 1, 2022 — Marketing
References: spritzsociety & instagram
Spritz Society -- the canned sparkling spritz cocktail brand founded by @BoyWithNoJob Ben Soffer -- creates canned cocktails featuring "real, recognizable ingredients" and is available in five tasty flavors.
They include Grapefruit, Blood Orange, Lemon, Pineapple and Peach cocktails that are sold individually and in a variety 4-pack. The canned cocktails can be enjoyed straight from the can after chilling or can be mixed with a spirit of choice for an extra kick. Allowing for versatile recipes, Spritz Society prides itself on simple ingredients and minimal additives that consumers can feel good about.
All of the Spritz Society's beverages are made with real white wine, natural fruit flavors, and six or fewer ingredients in every can.
Image Credit: Spritz Society
They include Grapefruit, Blood Orange, Lemon, Pineapple and Peach cocktails that are sold individually and in a variety 4-pack. The canned cocktails can be enjoyed straight from the can after chilling or can be mixed with a spirit of choice for an extra kick. Allowing for versatile recipes, Spritz Society prides itself on simple ingredients and minimal additives that consumers can feel good about.
All of the Spritz Society's beverages are made with real white wine, natural fruit flavors, and six or fewer ingredients in every can.
Image Credit: Spritz Society
Trend Themes
1. Clean Label Cocktails - Spritz Society's real and minimal ingredient spritzers highlight the demand for transparency in the beverage industry.
2. Convenient Premium Cocktails - Spritz Society's canned cocktails offer an opportunity for premium and craft cocktail experiences in a convenient format.
3. Canned Cocktail Revolution - Spritz Society is part of the growing trend of canned cocktails that offer a practical and sustainable option for consumers.
Industry Implications
1. Alcoholic Beverage - Spritz Society disrupts the alcoholic beverage industry with its focus on natural and clean ingredients in canned cocktails.
2. Canned Food - Spritz Society highlights an opportunity to innovate the canned food sector by offering a premium cocktail experience in a can.
3. Ready-to-drink - Spritz Society taps into the ready-to-drink market with its range of canned cocktails that cater to consumers' demand for convenience and quality.
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